The Social Agency/Basis Social

The Social Agency/Basis Social specializes in social science research and behavioral analysis. Their core capabilities include investigating consumer behaviors, motivations, and awareness to identify the drivers and enablers influencing the purchase of illegally imported products of animal origin. They provide technical expertise in qualitative and quantitative research methodologies to improve government understanding of public compliance and food safety risks. The company has experience working with the Food Standards Agency, where they perform specialized social science research to support regulatory oversight and public health initiatives.