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Justification - VHA OSP Donated Media Assets

Awarded
36C10X26P0035Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The Department of Veterans Affairs, specifically the Sac Frederick office, is pursuing a sole-source, firm-fixed-price contract under solicitation 36C10X26P0035 for a national donated-media public service campaign to support the Office of Suicide Prevention. This base-plus-two-option award is designated for The Advertising Council, Inc., utilizing NAICS code 541810. The procurement is being conducted as other than full and open competition under simplified procedures, as justified in documentation dated October 14, 2025. The Advertising Council, Inc. was selected due to its unique qualifications and ability to provide the necessary nationwide donated media infrastructure, creative services, and evaluation support required for the campaign. The primary point of contact for this action is Dylan Nolz. This strategic partnership aims to leverage specialized media assets to enhance the reach and effectiveness of the Office of Suicide Prevention's national outreach efforts.

General Info

VA sole-source contract with Advertising Council for national suicide prevention donated-media campaign.

Agency

Department Of Veterans Affairs → Sac Frederick (36C10X)

NAICS

541810 - Advertising Agencies

Place of Performance

MD, USA

Set-Aside

NONE

Documents

1

VA Justification for Other Than Full and Open Competition

PDF, High priority: read this firstjustification-and-authorization
High

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Timeline

PhaseAwarded
Posted

Justification (J&A)

Awarded

Contract was awarded

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Organization & Contact Information

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AgencyDepartment Of Veterans Affairs → Sac Frederick (36C10X)
Contacts1 person available
OfficeFREDERICK, MD, 21703, USA
Organization / AgencyDepartment Of Veterans Affairs → Sac Frederick (36C10X)
Office AddressFREDERICK, MD, 21703, USA
Contacts
Dylan Nolz
contact@example.gov

Full Description

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See attachment for details.

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