Public Disclosure and Program Impact Observatory

The Department of State's Usembassy Guatemala City is seeking to contract a company capable of developing a platform to establish a pilot Public Opinion and Perception Observatory. The primary goal is to monitor and analyze how U.S. public diplomacy programs influence public attitudes and behaviors over time, as well as how these shifts interact with the broader public conversation in Guatemala. This initiative aims to provide insights into the effectiveness of outreach efforts and their impact on local perceptions, enabling more strategic communication and engagement. The solicitation, posted on August 18, 2025, with a deadline for responses on September 8, 2025, is open to qualified vendors without any set-aside restrictions. The contract falls under NAICS code 561, indicating a focus on administrative and support services. Interested companies can contact the designated points of contact, Beau Garrett and Lorena Galdamez, via email or phone for further details. The project will be executed in Guatemala, with the overarching oversight managed from Washington, D.C., emphasizing the importance of cross-border coordination to enhance the U.S. diplomatic efforts in the region.