Robins AFB Morale Campaign Red For The War Fighter Fridays
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The contract outlines a morale campaign developed by the 78th Force Support Squadron Marketing office at Robins Air Force Base, known as "Red for the War Fighter Friday," which is part of the broader "Paint the Town Red" initiative. This program aims to boost morale among all personnel at Robins AFB — including active duty members, civilians, officers, enlisted personnel, contractors, and their families — through community and business engagement. Each month, an office that participates by submitting a photo showing their support with the campaign colors will be rewarded with a pizza party. The campaign seeks sponsorship from one business per industry sector, offering exclusivity to sponsors who will have their logos displayed on event T-shirts, pizza box labels, and all promotional materials disseminated throughout the base starting in January. Sponsorship is a commercial opportunity supporting the morale campaign, promoted by a non-appropriated fund instrumentality of the U.S. government, meaning it does not obligate government appropriated funds. The campaign emphasizes the essential world-wide impact of the personnel at Robins AFB, focusing on fostering pride and community morale. Interested sponsors are encouraged to contact the Commercial Sponsorship Coordinator, Melony JaLynn Hudnall, for details regarding sponsorship costs and program support. The program is structured to build momentum through community involvement, exclusive industry representation, and extensive base-wide visibility.
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Robins AFB, GA, Robins AFB, GA, 31098, USASet-Aside
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