FORRESTER RESEARCH, INC.

Forrester Research, Inc. specializes in delivering strategic technology and customer experience research services to federal agencies, helping leaders make data-driven decisions on digital transformation, user experience design, and business technology adoption. Their core capabilities include conducting proprietary market analysis, providing executive briefings on emerging tech trends, and delivering customized consulting on customer journey mapping, digital strategy, and IT modernization initiatives. They enable agencies to align technology investments with user needs through validated research frameworks, competitive benchmarking, and actionable insights tailored to public sector challenges. Their expertise spans enterprise software evaluation, service design, and digital customer engagement—particularly in high-impact areas like citizen-facing portals, internal workforce tools, and mission-critical IT systems. The contractor maintains consistent relationships with the Department of Commerce, Department of Homeland Security, and Department of Veterans Affairs, where they provide ongoing research subscriptions and tailored consulting to support digital service improvement, cybersecurity strategy, and operational efficiency. They also serve the General Services Administration, Department of the Treasury, and Department of the Interior, often advising on user-centered design for public-facing platforms and internal digital workflows. Their engagements are typically recurring, indicating trusted advisory partnerships rather than one-off projects. Forrester’s primary focus is in Other Computer Related Services (NAICS 541519), reflecting their role as a research and advisory firm that bridges technical innovation with organizational decision-making. They support verticals including public service delivery, IT governance, and digital customer experience, positioning themselves as a trusted source of market intelligence for federal technology leaders. As a privately held firm headquartered in Cambridge, Massachusetts, Forrester Research, Inc. operates as a specialized knowledge services provider without federal certifications. Their geographic presence is centered in the Northeast, with a national footprint driven by remote advisory engagements and digital delivery platforms.