Enrollment Marketing & Advertising Services

Texas A&M University’s Mays Business School is soliciting proposals for comprehensive marketing, branding, and advertising services to support enrollment efforts for its graduate programs. The solicitation, identified as TAMU-RFP-26-5064, was posted on July 15, 2026, with responses due by August 14, 2026. Interested vendors must submit detailed proposals that outline their approach, deliverables, and pricing to fully meet the school’s needs, including all elements both explicitly stated and reasonably implied to effectively execute the campaign. The services are intended to enhance the visibility, appeal, and recruitment outcomes for Mays Business School’s graduate offerings through strategic and cohesive marketing initiatives. Proposals must be submitted through the Texas SmartBuy portal, and all communication regarding the RFP should be directed to Cherise Toler, the primary point of contact, via email at ctoler@tamu.edu or phone at 979-845-5887. The contract is issued by Texas A&M University, a state-level educational agency operating in Texas, and performance is expected to align with the university's institutional goals across the state. There is no set-aside designation, and the solicitation remains open to all qualified vendors capable of delivering high-quality, results-driven marketing and advertising services that elevate the school’s brand and drive graduate enrollment growth.