Forrester - Customer Relationship Management (CRM) and Tools Analysis Renewal
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The Department of Commerce is seeking a renewal for Forrester Customer Relationship Management (CRM) and Tools Analysis to support the user engagement strategic goals of NESDIS. The primary objective of this solution is to aggregate and analyze diverse data sources, including customer service records, white papers, surveys, and user feedback, to identify specific usability and accessibility requirements. By creating internal queries and combined analysis of this information, NESDIS aims to generate actionable summaries regarding the wants and needs of its end users. This forecast is categorized under NAICS code 518210 and lists the place of performance in Cambridge. The procurement process is managed by the Department of Commerce, with Andre Henry serving as the primary point of contact. The initiative focuses on transforming raw customer data into strategic insights to improve overall service delivery and user satisfaction.
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CAMBRIDGE, MA, USASet-Aside
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