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Media Buying and Placement Services

Active
State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

General Info

Agency

Wisconsin → AirportView Agency

NAICS

541810 - Advertising AgenciesView NAICS

Place of Performance

WI, USA

Set-Aside

NONE

Documents

This scope was carved out of 2026-RFP-059-PR.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Marketing and Advertising Services for the Dane County Regional Airport

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Organization & Contact Information

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AgencyWisconsin → Airport
ContactsNo contacts available
OfficeN/A
Organization / Agency
Wisconsin → Airport
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Office AddressN/A
ContactsNo contact information available

Full Description

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Negotiates and purchases advertising space across media channels for prime contractors on Dane County Regional Airport projects. Performs media planning, rate negotiation, and ad placement across digital, print, and outdoor channels using media planning software. Adheres to budget constraints and NLRB/WERC labor standards. Delivers media buy plans, placement confirmations, and performance metrics.

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NAICS: 541810
SLED
Marketing and Advertising Services for the Dane County Regional Airport
Solicitation # 2026-RFP-059-PR
Solicitation 2026-RFP-059-PR seeks a vendor to serve as the Agency of Record and primary marketing and advertising partner for the Dane County Regional Airport. The selected vendor will provide on-call advertising, marketing, and creative support under a two-year contract, with an optional third year at the discretion of the County. Proposals must be submitted electronically via the County's eProcurement Portal by 2:00 pm on September 25, 2026. The award will be based on a points-based evaluation of responsive and responsible proposers, with potential requirements for oral presentations or site visits for top-ranked candidates. The contract requires compliance with the Americans with Disabilities Act, OSHA standards, and Wisconsin Department of Commerce safety requirements. Vendors must provide a Certificate of Insurance with an Additional Insured Endorsement naming the County of Dane. Payment terms are set at 30 days from the receipt of goods or services, and all invoices must include a valid purchase order number. Local vendors located within Dane County are eligible for two additional evaluation points. The agreement incorporates standard terms and conditions, including a requirement for vendors to respond to pricing requests within three working days and adherence to the County's sustainability principles.
Advertising Agencies

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23 days ago

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