Media Reporting and Social Media Software

SOURCES SOUGHT TECHNICAL DESCRIPTION FOR SOURCES SOUGHT TECHNICAL DESCRIPTION FOR MEDIA REPORTING SOFTWARE INTRODUCTION The U.S. Army Contracting Command - New Jersey (ACC-NJ) on behalf of the Office of the Chief of Public of Public Affairs (OCPA), Washington DC is issuing this sources sought synopsis as a means of conducting market research to identify potential sources having an interest and industry technologies available to support/provide the software that provides rapid gathering and reporting upon Army-related stories from television news organizations; radio news organizations; and selected Internet news sites. The software will be capable of providing graphs to demonstrate numerous metrics of interest. The results of this market research will contribute to determining the method of procurement, if a requirement materializes. BASED ON THE RESPONSES TO THIS SOURCES SOUGHT NOTICE/MARKET RESEARCH, THIS REQUIREMENT MAY BE SET-ASIDE FOR SMALL BUSINESSES (IN FULL OR IN PART) OR PROCURED THROUGH FULL AND OPEN COMPETITION, and multiple awards MAY be made. All Small Business Set-Aside categories will be considered. Telephone inquiries will not be accepted or acknowledged, and no feedback or evaluations will be provided to companies regarding their submissions. DISCLAIMER "THIS SOURCES SOUGHT IS FOR INFORMATIONAL PURPOSES ONLY. THIS IS NOT A "REQUEST FOR PROPOSAL (RFP)" TO BE SUBMITTED. IT DOES NOT CONSTITUTE A SOLICITATION AND SHALL NOT BE CONSTRUED AS A COMMITMENT BY THE GOVERNMENT. RESPONSES IN ANY FORM ARE NOT OFFERS AND THE GOVERNMENT IS UNDER NO OBLIGATION TO AWARD A CONTRACT AS A RESULT OF THIS ANNOUNCEMENT. NO FUNDS ARE AVAILABLE TO PAY FOR PREPARATION OF RESPONSES TO THIS ANNOUNCEMENT. ANY INFORMATION SUBMITTED BY RESPONDENTS TO THIS TECHNICAL DESCRIPTION IS STRICTLY VOLUNTARY. RESPPONSES WILL NOT BE RETURNED TO THE RESPONDER. NOT RESPONDING TO THIS NOTICE DOES NOT PRECLUDE PARTICIPATION IN ANY FUTURE REQUEST FOR QUOTE (RFQ) OR INVITATION FOR BID (IFB) OR RFP, IF ANY ISSUED. IF A SOLICITATION IS RELEASED, IT WILL BE SYNOPSIZED ON THE GOVERNMENT-WIDE POINT OF ENTRY (GPE). IT IS THE RESPONSIBILITY OF POTENTIAL OFFERORS TO MONITOR THE GPE FOR ADDITIONAL INFORMMATION PERTAINING TO THIS REQUIREMENT." PROGRAM BACKGROUND The overarching objective of this effort is to develop the capability for rapid capture and analysis of news media reporting and to manage major Community Relations events, programs and initiatives that connect our Soldiers with the American Public to achieve the goals of fostering public support, recruiting and retaining quality Soldiers and resourcing the full cost of the Army. This will serve the situational awareness of the Army's key leadership and measure and quantify the effectiveness of Army Public Affairs Community Relations programs and activities. REQUIRED CAPABILITIES The Government requires the software provide the capability to examine, count, analyze, and evaluate media coverage from the top 10 television markets and daily verbatim transcripts from 10 other select TV markets); examine, count, analyze, and evaluate media coverage from radio stations in the top 10 markets; and examine, count, analyze, and evaluate media coverage of Army stories on major domestic and news services. Software will be capable of managing extensive personal and organization contact lists; manage and archive collateral or marketing material; and allow the users to create customized user defined fields for CRDs specific reporting and tracking needs. This will serve as the situational awareness of the Army's key leadership and measure and quantify the effectiveness of Army Public Affairs Community Relations programs and activities including: Contract Management, Activity Tracking, Communications Notification, Media Directories and Calendars, Advanced Analytics Capabilities, and Social Media Module. The intent of this Sources Sought is to assess the state-of-the art of the technology available in public relations software and social media monitoring products that could be applied to meet this requirement. The Government envisions a solution for Public Relations Software and Social Media Monitoring that meets the operational and program requirements: Subscription to a Web base internet program that can provide an unlimited almost real time 24/7/365 media screening and monitoring of Army issues, initiatives, and programs shown on all media outlets. The contractor shall provide a tutorial on software application to the end users. These requirements include: Software shall provide rapid gathering and reporting upon Army-related stories from television news organizations (CNN, Fox News Channel, MSNBC, ABC, CBS, NBC); radio news organizations (NBC, CBS, ABC and NPR); and selected Internet news sites. The software will be capable of providing graphs to demonstrate numerous metrics of interest (i.e., number of Army-related stories published; employee activities; events; and the reach achieved for messages, etc.) and monitoring of all social media outlets. Further detail is provided in the draft Performance Work Statement (PWS) attached to this announcement (Attachment 1). If your organization has the potential capacity to perform these contract services, please provide the following information: 1) Organization name, address, email address, Web site address, telephone number, and size and type of ownership for the organization; and 2) Tailored capability statements addressing the particulars of this effort, with appropriate documentation supporting claims of organizational and staff capability. If significant subcontracting or teaming is anticipated in order to deliver technical capability, organizations should address the administrative and management structure of such arrangements. ELIGIBILITY The applicable NAICS code for this requirement is 518210 Data Processing, Hosting and Related Services with a Small Business Size Standard of $32.5M. The Product Service Code is D305 IT and Telecom - Teleprocessing, Timeshare and Cloud Computing. Businesses of all sizes are encouraged to respond; however, each respondent must clearly identify their business size in their capabilities statement. ADDITIONAL INFORMATION AND SUBMISSION DETAILS Interested businesses should submit a capabilities statement demonstrating the ability to provide the products/systems listed in this Sources Sought Notice. If your organization has the potential capacity to provide the required products/systems, please provide the following information: 1) Organization name, address, primary points of contact (POCs) and their email address, FAX, Web site address, telephone number, and type of ownership for the organization; and 2) Tailored capability statements addressing the requirements of this notice, with appropriate documentation supporting claims of organizational and staff capability. If significant subcontracting or teaming is anticipated in order to deliver technical capability, organizations should address the administrative and management structure of such arrangements. A draft Performance Work Statement (PWS) is attached for review. (Attachment 1) This documentation must address at a minimum the following items: 1. Vendors shall state if the proposed solution is considered to be Cloud Based. All Cloud Based vendors must provide the relevant cloud computing services and authorization in accordance with the Cloud Computing Security Requirements Guide (SRG) and requirements specified in Defense Federal Acquisition Regulations (DFARS) 239.76. 2. Vendors shall state if the proposed solution is considered one of the following: - Software as a Supply - Software as a Service - Platform as a Service 3. Provide a statement including current small/large business status and company profile to include number of employees, annual revenue history, office locations, DUNs number, etc. 4. Respondents to this notice also must indicate whether they qualify as a Small, Small Disadvantaged, Women-Owned, HUBZone, or Service Disabled Veteran-Owned Small Business Concern. The estimated period of performance consists of one 12 month base year plus 2 12-month option years. Specifics regarding the number of option periods will be provided in the solicitation. The contract type is anticipated to be Firm Fixed Price (FFP). Your response to this Sources Sought, including any capabilities statement, shall be electronically submitted to the Contract Specialist, Sean P. Kelly, in either Microsoft Word or Portable Document Format (PDF), via email sean.p.kelly168.civ@mail.mil no later than 12:00 p.m. eastern standard on 29 March 2019 and reference this synopsis number in subject line of e-mail and on all enclosed documents. Email submittals are restricted to a maximum file size of eight (8) Megabytes (MB). In the event that the email submission is larger than 8MB, separate into several emails or contact the contract specialist for additional instructions. Information and materials submitted in response to this request WILL NOT be returned. DO NOT SUBMIT CLASSIFIED MATERIAL. All data received in response to this Sources Sought that is marked or designated as corporate or proprietary will be fully protected from any release outside the Government. No phone calls will be accepted. All questions must be submitted to the contract specialist identified above. The Government is not committed nor obligated to pay for the information provided, and no basis for claims against the Government shall arise as a result of a response to this Sources Sought.