Oregon Army National Guard Recruitment Marketing Program
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The Oregon Army National Guard Recruiting and Retention Battalion is seeking a contractor to design and execute a data-driven marketing program aimed at attracting non-prior service individuals aged 17 to 34. The contractor must possess specialized experience in delivering marketing solutions tailored to the Army National Guard, ensuring campaigns effectively promote the ORARNG to potential recruits. The effort will involve strategic outreach, audience targeting, and performance measurement to drive recruitment outcomes across the state. The solicitation, identified as W912JV26QA016, was posted on August 7, 2026, with proposals due by August 26, 2026. This opportunity is set aside exclusively for small businesses under NAICS code 541830, which covers advertising and related services. The contracting office is located in Keizer, Oregon, under the Department of Defense, with Terrance Cage and Richard Harvey listed as the primary and secondary points of contact. Performance of the work will occur within Oregon, and all responses must align with the detailed requirements outlined in the attached Performance Work Statement.
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