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Oregon Army National Guard Recruitment Marketing Program

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W912JV26QA016Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The Oregon Army National Guard Recruiting and Retention Battalion is seeking a contractor to design and execute a data-driven marketing program aimed at attracting non-prior service individuals aged 17 to 34. The contractor must possess specialized experience in delivering marketing solutions tailored to the Army National Guard, ensuring campaigns effectively promote the ORARNG to potential recruits. The effort will involve strategic outreach, audience targeting, and performance measurement to drive recruitment outcomes across the state. The solicitation, identified as W912JV26QA016, was posted on August 7, 2026, with proposals due by August 26, 2026. This opportunity is set aside exclusively for small businesses under NAICS code 541830, which covers advertising and related services. The contracting office is located in Keizer, Oregon, under the Department of Defense, with Terrance Cage and Richard Harvey listed as the primary and secondary points of contact. Performance of the work will occur within Oregon, and all responses must align with the detailed requirements outlined in the attached Performance Work Statement.

General Info

Contractor to design data-driven marketing campaign for Oregon Army National Guard recruitment targeting 17–34-year-olds.

Agency

Department Of Defense → W7NW Uspfo Activity Or ArngView Agency

NAICS

541830 - Media Buying AgenciesView NAICS

Place of Performance

OR

Set-Aside

SBA

Documents

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Timeline

PhaseSolicitation
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Organization & Contact Information

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AgencyDepartment Of Defense → W7NW Uspfo Activity Or Arng
Contacts2 people available
OfficeKEIZER, OR, 97303-0000, USA
Organization / Agency
Department Of Defense → W7NW Uspfo Activity Or Arng
View Agency Profile
Office AddressKEIZER, OR, 97303-0000, USA

Full Description

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Oregon Army National Guard Recruiting and Retention Battalion (RRB) mission is to promote the ORARNG to gain the interest and attention of prospective recruits. The primary target market is non-prior service (NPS) individuals 17-34 years of age. The ORARNG requires the services of a contractor with unique experience providing marketing solutions for the Army National Guard to develop and execute a comprehensive, data driven marketing program. Details can be found in attached Performance Work Statement.

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