This Pre-Solicitation opportunity from Department Of Defense was posted on August 19, 2004. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
R--Optimizing the U.S. Army Marketing Strategy Process Marketing Director
Contract Overview
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The Department of the Army, Defense Contracting Command-Washington, intends to award a single source, 100% small business set-aside contract to Robert Strahler for the project Optimizing the U.S. Army Marketing Strategy Process. The Army requires a Marketing Director to support the Brand Group by advising the Chief Marketing Officer and senior leadership on strengthening marketing strategies, maintaining recruiting momentum, and improving connections with the American public. The contractor will provide expertise in advertising initiatives, including copy strategy development, execution, and the coordination of the Brand Group's efforts. Key responsibilities involve refining Army offers, establishing media guidelines, and converting overall strategies into actionable advertising and media plans. This contract is intended for a four-month period of performance while the Army prepares for a competitive recompete of the position.
General Info
Place of Performance
Defense Contracting Command-Washington(DCC-W) ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245 Washington DC 20310-, VASet-Aside
Documents
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Timeline
Submission Closed
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Full Description
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