Radio & Digital Advertising Services for the Ralph H. Johnson VA Medical Center

This solicitation, amended from 36C24726Q0671, is a Service-Disabled Veteran-Owned Small Business (SDVOSB) set-aside for radio and digital advertising services to support the Ralph H. Johnson VA Medical Center in Charleston, South Carolina. Only registered SDVOSBs are eligible to respond, and all submissions must be made via email to ashley.stewart4@va.gov, with no phone inquiries permitted. Questions must be submitted no later than July 28, 2026, at 1000 EST, and all responses will be posted on SAM.gov twice daily. The contract is structured as a Firm-Fixed-Price agreement with a base period from March through November 2027 and four optional one-year extensions through November 2031, with an initial testing phase in December 2026 through February 2027. Performance is located in Charleston, SC, though administrative functions are managed from Augusta, GA. Proposals are evaluated based on technical acceptability—including creative quality and media plan—past performance, and price, with award determined on a trade-off basis rather than lowest price technically acceptable. Payment will be processed electronically via EFT through the Department of Veterans Affairs Financial Services Center using the Tungsten Network system for invoicing, as WAWF and IPP are not authorized. All contractors must maintain a valid Unique Entity ID and CAGE code, and are required to comply with numerous FAR clauses, including those governing equal opportunity, whistleblower rights, subcontractor restrictions, and security prohibitions, with deviations and alternates applied to several standard clauses. The contract includes the option to extend performance by up to six months under FAR 52.217-9, and all services must meet merchantable standards and contractual specifications without reference to specific military or industry standards. No pricing details are provided in the solicitation, leaving offerors to submit their own cost proposals. Inspection and acceptance are the Government’s responsibility, occurring at the place of performance, with no packaging, preservation, or barcoding requirements specified. The Contracting Officer’s Representative will be designated post-award, and all deliveries are subject to FOB Destination terms, transferring risk to the Government upon receipt.