This Solicitation opportunity from California was posted on September 15, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
RFP R004313 - Communications Effectiveness Tracking Study
Contract Overview
Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.
Active Opportunities Like This One
General Info
Place of Performance
CA, USASet-Aside
Timeline
Submission Closed
Organization & Contact Information
Full Description
Posting RFP: 9/15/25
The California State Lottery (Lottery) is inviting responses from qualified vendors to provide best-in-class quantitative communications effectiveness tracking research services on a continuous basis. The Communications Effectiveness Tracking Study (Tracking Study) must accurately reflect all California adults and includes both Lottery players and non-Lottery players. Information to be measured includes, but is not limited to, game and advertising awareness, attitudes, playership and spending behavior, and demographics. In addition to internal Lottery reporting, data and information from this study is published in annual financial reports and provided to the Lottery Commission, the California legislature, and the news media in response to questions and inquiries from these bodies. The Tracking Study is conducted year-round. The Agreement resulting from this RFP will be for a period of three years with Lottery options to extend for three additional one-year terms.
Find Active Opportunities Like This
Get AI-powered intelligence on the opportunities still open
Every page of the solicitation package shredded into a compliance breakdown
AI-powered matching based on your capabilities and past performance
Competitor and incumbent history on the requirement
Automated alerts on amendments, Q&A deadlines, and award
Join 750+ contractors already using CLEATUS
