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This Government Contract opportunity from Department Of Defense was posted on February 16, 2018. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

State Media Services Program (SMSP)

Awarded
W9133L-17-R-0028Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

Active Opportunities Like This One

NAICS: 541810
New
International
Agency of Record for Strategic Brand and Marketing Services/Agence attitrée pour les services stratégiques de marque et de marketing
Solicitation # f11eaa5d-5d6e-4f8b-9f1e-f6d856e07fdb
The 2029 Canada Games Host Society is seeking a qualified agency to serve as the Agency of Record for strategic brand and marketing services for the 2029 Canada Summer Games in Moncton and the Saint John Region, New Brunswick. The scope of work includes the development of a brand identity and platform within the Canada Games Council framework, a comprehensive marketing and communications strategy covering public relations and social media, and the design and development of a bilingual website. Additionally, the agency will be responsible for creating public-facing publications, such as athlete and VIP handbooks, and providing ongoing support through December 31, 2029. Proposals will be evaluated based on overall best value, with the highest weights placed on responsiveness to the work scope (35%) and demonstrated experience in similar projects (35%), followed by cost effectiveness (20%), value-in-kind opportunities (5%), and proposal clarity (5%). The contract is non-exclusive and does not guarantee a minimum volume of services. Interested agencies must provide a detailed fee breakdown, including fixed fees for brand development and separate costs for third-party expenses. Key personnel requirements include an account lead, project manager, creative lead, and website lead. The submission deadline is October 30, 2026, with initial project milestones targeted for February and March 2027.
bids&tenders

POSTED

4 days ago

DEADLINE

in 10 days

AI Contract Overview

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The State Media Services Program (SMSP), under solicitation W9133L-17-R-0028, is an Indefinite Delivery Indefinite Quantity (IDIQ) contract issued by the Department of Defense through the USA Ng Readiness Center. The program provides strategic advertising and marketing services for the Army National Guard across 54 states and territories. The scope of work encompasses media research, planning, buying, and creative development, with specific deliverables including marketing plan services, media buys, travel, and CMRA reporting. The contract structure utilizes a CLIN-based pricing model covering a base year and two option years, with performance managed through specific task orders. Administrative oversight is handled by the office in Arlington, Virginia, with contracting officers Mark R. Williams and Neal H. Dedicatoria. The procurement process emphasized small business participation and rigorous past performance evaluations focusing on project management, cost control, and timeliness to ensure high-quality service delivery across various state National Guards.

General Info

Contract Value

$0

NAICS

541810 - Advertising Agencies

Place of Performance

111 S. George Mason DR, ARLINGTON, VA, 22003, USA

Set-Aside

NONE

Award Issued Date

Documents

8

Attachment Nine – Small Business Participation Proposal

DOCX, High priority: read this firstsupporting-documents
High

FY17 State Media Services Program (SMSP) Sample Task Order

DOCX, High priority: read this firsttask-order-award
High

Price Proposal Matrix - State Media

XLSX, High priority: read this firstspecifications
High

Sample TO Media Buy Matrix

XLSX, High priority: read this firstspecifications
High

Sample TO Price Proposal Matrix - State Media

XLSX, High priority: read this firstspecifications
High

Solicitation W9133L-17-R-0028 for FY17 IDIQ State Media/Marketing Plan Services

PDF, High priority: read this firstrfp
High

Solicitation W9133L-17-R-0028 (FY17 IDIQ)

PDF, High priority: read this firstrfq
High

Past Performance Questionnaire - SMSP Services

DOCX, Low prioritypast-performance
Low

AI Contract Breakdown

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Timeline

4 updates
PhaseAwarded
Posted

Sources Sought

Notice updated

The notice description changed.

Notice updated

The notice description changed.

Type Changed

Sources Sought → Presolicitation

Type Changed

Presolicitation → Combined Synopsis

Notice updated

The notice description changed.

Type Changed

Combined Synopsis → Presolicitation

Notice updated

The notice description changed.

Awarded

Contract was awarded

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → W39L USA Ng Readiness Center
Contacts2 people available
OfficeARLINGTON, VA, 22204-1382, USA
Office AddressARLINGTON, VA, 22204-1382, USA
Contacts
Neal H. DedicatoriaContracting Officer

Full Description

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The purpose of this post is to announce said award.

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