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This Government Contract opportunity from Department Of Defense was posted on August 13, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

TX ANG Recruiting Gym Advertising

Closed
W50S78-26-P-A008Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541810
New
International
Agency of Record for Strategic Brand and Marketing Services/Agence attitrée pour les services stratégiques de marque et de marketing
Solicitation # f11eaa5d-5d6e-4f8b-9f1e-f6d856e07fdb
The 2029 Canada Games Host Society is seeking a qualified agency to serve as the Agency of Record for strategic brand and marketing services for the 2029 Canada Summer Games in Moncton and the Saint John Region, New Brunswick. The scope of work includes the development of a brand identity and platform within the Canada Games Council framework, a comprehensive marketing and communications strategy covering public relations and social media, and the design and development of a bilingual website. Additionally, the agency will be responsible for creating public-facing publications, such as athlete and VIP handbooks, and providing ongoing support through December 31, 2029. Proposals will be evaluated based on overall best value, with the highest weights placed on responsiveness to the work scope (35%) and demonstrated experience in similar projects (35%), followed by cost effectiveness (20%), value-in-kind opportunities (5%), and proposal clarity (5%). The contract is non-exclusive and does not guarantee a minimum volume of services. Interested agencies must provide a detailed fee breakdown, including fixed fees for brand development and separate costs for third-party expenses. Key personnel requirements include an account lead, project manager, creative lead, and website lead. The submission deadline is October 30, 2026, with initial project milestones targeted for February and March 2027.
bids&tenders

POSTED

4 days ago

DEADLINE

in 10 days

AI Contract Overview

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The 149th FW at Lackland AFB intends to award a sole source firm fixed price contract to Gym TV for recruiting advertisements across Texas. The project involves displaying 15 second commercials provided by the Texas Air National Guard Recruiting team in 45 gyms throughout major hubs including San Antonio, Dallas Fort Worth, Houston, El Paso, and Austin. These advertisements can be updated quarterly to help maintain retention rates and increase the force end-strength to 100 percent. Gym TV is identified as the sole source provider because its network of branded gyms aligns with the target demographics and untapped zones identified through Joint Advertising Market Research Studies. This procurement is being conducted under Federal Acquisition Regulation Part 12 and the Simplified Acquisition Threshold. While this is not a request for competitive proposals, interested sources may submit capability statements before the August 26, 2026 deadline.

General Info

Sole source contract for Gym TV to run recruiting ads in 45 Texas gyms.

NAICS

541810 - Advertising Agencies

Place of Performance

0, TX, 78236, USA

Set-Aside

NONE

Documents

0

No documents available

Documents will appear here when they are available.

AI Contract Breakdown

Uniform Contract Format

No documents to break down

The breakdown needs solicitation documents. None were found from this contract's source.

Timeline

PhaseClosed
Posted

special-notice

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → W7N2 Uspfo Activity Txang 149
Contacts2 people available
OfficeLACKLAND AFB, TX, 78236-0123, USA
Office AddressLACKLAND AFB, TX, 78236-0123, USA

Full Description

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This is a Notice of Intent to Award a Sole Source Firm Fixed Price contract in accordance with the procedures outlined in RFO Federal Acquisition Regulation Part 12 (Acquisition of Commercial Products and Commercial Services) under the Simplified Acquisition Threshold.


Description of Requirement


The 149th FW, Lackland AFB, has a requirement for recruiting advertisements through gyms throughout the state of Texas. The scope of work involves the vendor displaying a 15 second commercial provided by the Texas Air National Guard Recruiting team in 45 gyms with the ability to change the commercials on a quarterly basis or as needed to highlight the Texas Air National Guard across Texas (San Antonio, Dallas Fort Worth, Houston, El Paso, Austin), to maintain the retention rate and increase the force’s end-strength to 100%.


Intended Sole Source Vendor


The Government intends to award this contract on a sole-source basis to:


Gym TV


300 Corporate Center Drive, Suite 150


Moon Township, PA 15108


Justification for Sole Source:


This is the only service that meets the request due to the amount of branded gyms that are in the network and can be advertised at the same time across the state of Texas. By using  the Department of Defense recruiting tool, Joint Advertising Market Research Studies (JAMRS), base proximately, target zip codes, and headquarters zone, these gym meet our targeted audience, demographics, and builds untapped zone areas.


Capability Statement Submission


This notice is not a request for competitive proposals or quotations. However, all interested and responsible sources may submit a capability statement.

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