Marsha Daniels

Alejandra L. Loyet serves as a Contract Specialist responsible for managing the full lifecycle of procurement actions, from requirements development through contract award and administration. She plays a critical role in advancing the agency’s mission by ensuring acquisitions are conducted in full compliance with the Federal Acquisition Regulation, with a steadfast focus on transparency, fairness, and efficiency. Her portfolio primarily consists of professional services acquisitions, particularly in the domain of market research and public opinion polling, where she ensures that solicitation language is precise, evaluation criteria are objective, and contract deliverables align with strategic informational needs. While specific contractor names are not available, her procurement patterns reflect a consistent engagement with small business vendors, particularly those certified under socioeconomic programs. She fosters collaborative relationships with a broad base of small business contractors, encouraging competition and innovation through inclusive solicitation practices. Her working relationships are characterized by clear communication, timely responsiveness, and a commitment to equitable access for qualified small businesses seeking federal opportunities. Ms. Loyet demonstrates an unwavering commitment to small business participation, with 100% of her acquisitions structured as Total Small Business Set-Asides under FAR 19.5. This reflects a deliberate strategy to maximize economic opportunity for small businesses and ensure that federal spending supports broad-based market development. Her approach aligns with national goals to enhance socioeconomic equity in government contracting. Her primary area of expertise lies in NAICS 541910—Marketing Research and Public Opinion Polling—where she procures services related to survey design, data collection, statistical analysis, and behavioral insights. She specializes in acquiring qualitative and quantitative research methodologies to inform policy decisions, program evaluations, and public engagement strategies, demonstrating deep technical familiarity with research protocols and data integrity standards.