Danit Johnson

Danit Johnson serves as a key procurement lead within the Office of the Secretary at the Department of Commerce’s SSSPO, where they oversee the acquisition of expert professional services critical to advancing data-driven policy and digital modernization. Their role centers on managing full lifecycle contracting for high-impact market research, public opinion polling, and analytical services that directly inform national economic strategy. Johnson ensures alignment with federal procurement regulations while prioritizing agile, evidence-based solutions that enhance public engagement and operational efficiency across Commerce initiatives. They routinely handle complex, performance-based solicitations requiring deep subject-matter expertise in survey methodology, statistical analysis, and digital data collection systems. Johnson maintains a primary working relationship with CACI, INC. - FEDERAL, a trusted provider of advanced analytics and policy research services. Their contracting patterns reflect a preference for established, mission-aligned contractors with proven capabilities in federal data collection and interpretation. These partnerships are characterized by repeat engagements, long-term task order frameworks, and collaborative requirements development to ensure responsiveness to evolving policy needs. Vendor selection emphasizes technical proficiency, past performance in government settings, and scalability of analytical outputs. Johnson’s procurement activity is entirely non-set-aside, with 100% of awards issued under full and open competition. This reflects a strategic focus on securing the highest-quality expertise available in the market, regardless of socioeconomic status, to meet mission-critical analytical demands. While small business participation is not formally prioritized through set-asides, the agency’s open competition model remains accessible to all qualified vendors, including small and mid-tier firms with specialized capabilities. The agency’s contracting activity is exclusively focused on NAICS 519130—Other Activities Related to Advertising, which encompasses market research, public opinion polling, and statistical survey services. Johnson specializes in procuring advanced quantitative and qualitative research methodologies, including longitudinal studies, sentiment analysis, and digital data harvesting tools. Their technical domain expertise lies in behavioral economics, public policy analytics, and the application of machine learning to survey data interpretation.