Kim Engles

Kim Engles serves as a key procurement professional within the Office of Acquisition and Grants Management under the Centers for Medicare and Medicaid Services, where she supports the strategic acquisition of professional and technical services critical to modernizing Medicare and Medicaid operations. Her responsibilities include managing the full lifecycle of contracts for marketing consulting services, ensuring alignment with federal acquisition regulations and agency priorities around digital transformation, data security, and beneficiary experience enhancement. She primarily handles sole-source and competitive procurements for high-impact consulting engagements that drive program efficiency and system modernization. Engles maintains a consistent working relationship with Rocket Media Group, LLC, which serves as the primary contractor for marketing and communications consulting services. Her procurement pattern reflects a reliance on a single, highly specialized vendor with deep expertise in health policy outreach, digital campaign development, and stakeholder engagement strategies. This partnership is characterized by recurring task order awards under blanket purchase agreements, indicating a trusted, performance-based vendor relationship built on proven delivery in complex federal environments. Engles does not utilize socioeconomic set-asides; all acquisitions are conducted as full and open competitions, reflecting a preference for technical excellence and specialized capability over socioeconomic categorization. While small business participation is not formally prioritized in her portfolio, the procurement process remains compliant with all federal transparency and competition requirements. Her procurement focus is exclusively centered on NAICS 541613, Marketing Consulting Services, encompassing strategic communications planning, digital marketing, public awareness campaigns, and data-driven audience targeting for federal health programs. She specializes in acquiring services that support CMS’s mission to improve program accessibility, reduce administrative burdens, and enhance public trust through targeted, evidence-based outreach initiatives.