Laura Daniels

Laura Daniels serves as a procurement specialist within the Office of Acquisition and Grants Management at the Centers for Medicare and Medicaid Services, where she plays a critical role in advancing the modernization of Medicare and Medicaid systems through strategic acquisition of technical services. She manages the full lifecycle of contracts for professional and digital transformation initiatives, with a primary focus on custom software development, data analytics platforms, and cybersecurity-enabled systems that enhance program integrity and beneficiary experience. Her work directly supports the agency’s mission to modernize core operations using agile, cloud-native, and data-driven solutions. Her primary contractor relationship is with Rocket Media Group, LLC, a trusted vendor with deep expertise in custom computer programming and systems integration for federal health programs. Daniels consistently engages this contractor for complex, mission-critical development efforts requiring compliance with HIPAA, NIST, and FISMA standards. Her procurement pattern reflects a preference for long-term, performance-based partnerships with firms demonstrating proven capability in delivering scalable, secure, and interoperable health IT solutions under fixed-price and time-and-materials contract vehicles. Laura’s procurement portfolio is entirely non-set-aside, with 100% of acquisitions conducted under full and open competition. This reflects a strategic emphasis on selecting the most technically qualified vendors regardless of socioeconomic status, prioritizing capability and compliance over set-aside preferences. While small business participation is not formally incentivized in her portfolio, all procurements adhere to rigorous evaluation criteria focused on technical merit, past performance, and cybersecurity readiness. Her primary NAICS classification is 541511 (Custom Computer Programming Services), underscoring her specialization in procuring bespoke software development, application modernization, and backend system integration services. She routinely acquires solutions involving healthcare data pipelines, claims processing automation, and user-centered digital interfaces, demonstrating deep domain expertise in federal health IT architecture and regulatory compliance.