This Solicitation opportunity from Ohio was posted on January 22, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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DCY-C-0184 Social Media and Website Advertisement

Closed

SRC0000026560State & Local

Submission Closed02/19/2025, 12:00:00 AM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541820

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5 days ago

DEADLINE

in 21 days

AI Contract Overview

The Ohio Department of Children and Youth, representing the Ohio Children’s Trust Fund, has issued a Request for Quote seeking a qualified public relations or marketing firm to manage digital advertising efforts. The selected vendor will be responsible for developing a comprehensive marketing plan to identify appropriate social media platforms and websites to effectively reach Ohio’s target audience. The scope includes procuring digital ad placements for the "Ensure They Shine" awareness campaign, which involves both video and static assets, and ensuring these are displayed on the identified platforms. Additionally, the firm must provide detailed analytics and narrative reports on the performance of each advertisement to evaluate outreach effectiveness. The contract, titled "DCY-C-0184 Social Media and Website Advertisement," is set within a solicitation process with a response deadline of February 19, 2025. It has a budget range between $50,000 and $150,000 and falls under the NAICS code 541820, which pertains to advertising agencies. The project is based in Ohio, and interested vendors can find more details through the Ohio Buys procurement portal. The contract aims to enhance awareness efforts through targeted digital advertising, requiring vendors to demonstrate their capability to deliver strategic media procurement, asset management, and performance analysis.

General Info

Agency

Ohio → KID-Department of Children & Youth

NAICS

541820 - Public Relations Agencies

Place of Performance

OH, USA

Set-Aside

NONE

Documents

DCY-C-0184 Cost Summary

bid-schedule

High

DCY-C-0184 - Media Buys for April Child Abuse Prevention Month

rfq

High

AI Contract Breakdown

Uniform Contract Format

Contract not broken down yet

CLEATUS splits the solicitation into Uniform Contract Format (UCF) sections: scope, pricing, deliverables, and evaluation criteria.

Timeline

1 update

PhaseClosed

PostedDec 12

Solicitation

Notice updatedJan 22

Response deadline changed from Dec 18, 2024 to Feb 19, 2025. The notice title changed. NAICS code changed from 325998 to 541820. The notice description changed.

Response DeadlineFeb 19

Deadline has passed

Submission Closed

02/19/2025, 12:00:00 AM UTC

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Organization & Contact Information

AgencyOhio → KID-Department of Children & Youth

ContactsNo contacts available

OfficeN/A

Organization / AgencyOhio → KID-Department of Children & Youth

Office AddressN/A

ContactsNo contact information available

Full Description

The Ohio Department of Children and Youth (DCY), on behalf of the Ohio Children’s Trust Fund (OCTF), releases this Request for Quote (RFQ) for the purpose of obtaining a qualified public relations or marketing firm to procure social media and website advertisement spots, inclusive of the following activities: Develop a marketing plan to identify social platforms and websites that will reach the target audience across Ohio, Procure placements for OCTF Ensure They Shine awareness campaign digital assets (video and static) on identified platforms, Provide analytics and a narrative report on each ad placement and performance. Proposals must clearly demonstrate the vendor’s capability of providing services as described in this RFQ.