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Digital Strategy and SEO Implementation

Active
State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

General Info

Place of Performance

Not specified

Set-Aside

NONE

Documents

This scope was carved out of RFP,BSFA,2027-0029.

The full solicitation package (5 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

RFP,BSFA,2027-0029 CSF Marketing Services

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Timeline

Posted

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Response Deadline

Submission deadline

Response Deadline

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Organization & Contact Information

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AgencyDOA - Colorado State Fair
ContactsNo contacts available
OfficeN/A
Organization / AgencyDOA - Colorado State Fair
Office AddressN/A
ContactsNo contact information available

Full Description

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Performs search engine optimization (SEO) and digital media coordination for prime contractors on DOA - Colorado State Fair marketing projects. Manages SEO, social media coordination, and digital media components using tools such as SEMRush and Ahrefs. Coordinates with the General Manager and Director of Programming. Delivers improved search rankings, managed social media presence, and digital engagement reports.

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Same NAICS industry code

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Same awarding agency

NAICS: 541613
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SLED
RFP,BSFA,2027-0029 CSF Marketing Services
Solicitation # RFP,BSFA,2027-0029
The Colorado Department of Agriculture, on behalf of the Colorado State Fair Authority, is seeking a full-service marketing partner to provide comprehensive, year-round marketing services for the annual Colorado State Fair and Industrial Exposition. The primary goal is to brand the event as family-oriented while increasing exposure and patronage across Colorado and the surrounding region. The scope of work includes developing an annual marketing plan and brand strategy, executing advertising campaigns across TV, radio, print, outdoor, social, and digital media, and providing graphic design and on-site support during the fair. The contract is not expected to exceed five years, consisting of one-year periods at the Authority's discretion. Proposals must be submitted via box.com by 10:00 AM MT on October 16, 2026. Evaluation will be based on the offeror's experience and personnel, technical and business proposals, and cost pricing. The anticipated budget includes a placed media investment of approximately 300,000 dollars and agency service fees ranging from 100,000 to 160,000 dollars. A preference is given to firms with an office in Colorado, and Service Disabled Veteran Owned Small Businesses (SDVOSB) certified by the SBA and based in Colorado are encouraged to apply. The Board serves as the final decision-maker for the award and reserves the right to select multiple offerors.
Marketing Consulting Services

POSTED

1 day ago

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