Gamification
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Southampton City Council has awarded a contract to Street Tag Limited for the development or utilization of a gamification platform designed to encourage active travel for students traveling to and from school and throughout the city. The project aims to reduce traffic congestion and emissions while enhancing children's health, wellbeing, and independence by making active travel the preferred choice through the use of rewards, competitions, and educational content. The contract, identified by solicitation number SCC-202627-0121, is valued at 25,000 pounds excluding VAT. The term of the agreement runs from November 1, 2026, to November 1, 2027, with the possibility of a 12-month extension.
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