Improving public perceptions of engineering
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The Directorate for Engineering within the ENG/EFMA agency is seeking to conduct ongoing research to gather audience insights for an awareness campaign. The primary goal of this initiative is to enhance public recognition and improve general attitudes toward engineering, with a specific focus on K-12 students who are currently exploring potential career pathways. This opportunity is listed as a forecast under NAICS code 541990 and was posted on July 24, 2025. The project aims to support the development of a skilled and trained workforce by identifying the key drivers that influence how students and the general public perceive the engineering profession.
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USASet-Aside
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