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INARNG Marketing Support Services

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W912L9-26-Q-9002Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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Solicitation W912L9-26-Q-9002 is a Request for Quote for the Indiana Army National Guard to obtain marketing program support for its Recruiting and Retention Battalion. This firm-fixed-price contract is designated as a 100 percent small business set-aside under NAICS code 541810. The scope of work includes providing all personnel and materials necessary for campaign management, digital asset management, market research, and recruiting location management. The contract structure consists of a base year for marketing support services running from September 29, 2026, to September 28, 2027, and an optional advertising component for media strategy and placement with a not-to-exceed limit of 150,000 dollars. Interested offerors must submit a technical approach, evidence of past performance, and a detailed price proposal by August 21, 2026. Award selection will be based on the best value, evaluating technical capability, past performance, and price.

General Info

Small business set-aside for Indiana Army National Guard marketing and recruiting support services.

Agency

Department Of Defense → W7M7 Uspfo Activity In ArngView Agency

NAICS

541810 - Advertising AgenciesView NAICS

Place of Performance

Indianapolis, IN, 46241, USA

Set-Aside

SBA

Documents

(2)

INARNG Marketing Program Support Evaluation Criteria

DOCX•evaluation-criteria

INARNG Marketing Program Support PWS FY26

DOCX•pws

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Timeline

PhaseCombined Synopsis
Posted

Combined Synopsis

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Organization & Contact Information

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AgencyDepartment Of Defense → W7M7 Uspfo Activity In Arng
Contacts1 person available
OfficeINDIANAPOLIS, IN, 46241-4839, USA
Organization / Agency
Department Of Defense → W7M7 Uspfo Activity In Arng
View Agency Profile
Office AddressINDIANAPOLIS, IN, 46241-4839, USA
Contacts
Brian Williams
contact@example.gov
+1 (555) 000-0000

Full Description

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COMBINED SYNOPSIS/SOLICITATION - COMMERCIAL SERVICES


Solicitation Number: W912L9-26-Q-9002 Document Type: Request for Quote (RFQ) Subject: INARNG Marketing Program Support Product Service Code (PSC): R701 – Support- Management: Advertising NAICS Code: 541810 – Advertising Agencies Small Business Set-Aside: 100% Small Business Set-Aside (IAW FAR 19.502-2 (b)) Contract Type: Firm-Fixed-Price (FFP)


NOTICE OF SOLICITATION This is a combined synopsis/solicitation for commercial services prepared in accordance with the format in Federal Acquisition Regulation (FAR) Subpart 12.6, as supplemented with additional information included in this notice. This announcement constitutes the only Request for Quote (RFQ); quotes are being requested and a written solicitation will not be issued.


SCHEDULE OF SERVICES (CLIN STRUCTURE) The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary to implement the INARNG Marketing Program for the Recruiting and Retention Battalion (RRB) of the Indiana Army National Guard (INARNG) in accordance with the attached Performance Work Statement (PWS).


  • CLIN 0001 (Base Year): Marketing Program Support Services Period of Performance: September 29, 2026 – September 28, 2027 Quantity: 12 | Unit: Month
  • CLIN 1001 (Option Year 1 - Advertising Option): Media Strategy, Purchase, and Placement (Reference PWS lines 5.11, 5.11.1, and 5.11.2) Period of Performance: January 04, 2027 – September 28, 2027 Quantity: 150 | Unit: Operating Units | Not to Exceed (NTE) $150,000.00

DESCRIPTION OF REQUIREMENTS A detailed description of the services, deliverables, and performance standards required under this solicitation is located within the accompanying Performance Work Statement (PWS) attached to this posting.


SUBMISSION REQUIREMENTS & INSTRUCTIONS To be considered for award, interested offerors must submit a complete quote package via email. There are no formatting requirements. All packages must contain the following:


PART A: TECHNICAL & PAST PERFORMANCE PROPOSAL


  1. Technical Approach: A detailed description of the work to be performed, demonstrating the contractor's capability and plan to meet the requirements of the PWS (including campaign management, market research/GIS analytic studies, recruiting location management, digital asset management, and training).
  2. Past Performance: Evidence of a demonstrated record of successfully delivering similar services on time and to customer satisfaction.

PART B: PRICE PROPOSAL


  1. Detailed pricing information for CLIN 0001 and CLIN 1001 as described in the CLIN structure above.

PART C: ADMINISTRATIVE DETAILS Please ensure the following administrative details are clearly displayed on your quotation cover sheet:


  • Company Name
  • Street Address, City, State, and Zip Code
  • CAGE Code
  • Unique Entity Identifier (UEI)
  • Discount Terms

KEY PROCUREMENT TIMELINE


  • Questions Due Date: Friday, August 14, 2026, at 4:00 PM EST. All questions regarding this solicitation or the PWS must be submitted in writing via email to the Point of Contact below prior to this deadline.
  • Quote Due Date: Friday, August 21, 2026, at 4:00 PM Eastern Time. Quotes received after this deadline will be considered late and may not be evaluated.

BASIS FOR AWARD The Government will award a contract resulting from this RFQ to the responsible offeror whose offer, conforming to the RFQ, represents the BEST VALUE to the Government, considering Technical Capability, Past Performance, and Price (as detailed in the accompanying "Evaluation Criteria" document).


POINT OF CONTACT (POC) All quotes, questions, and correspondence regarding this RFQ must be submitted via email to: Brian Williams, Contracting Officer, Email: brian.williams132.civ@army.mil

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