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This Combined Synopsis/Solicitation opportunity from Department Of Defense was posted on August 22, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Louisiana Air National Guard Recruiter Advertising

Closed
W50S7Z26QL004Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541810
New
SLED
Social Media Influencer Marketing Services
Solicitation # 2027000007
Solicitation 2027000007 is a request for a qualified social media influencer marketing agency to provide strategic management, content creation, and campaign execution for the Metropolitan Transit Authority of Harris County (METRO) in Texas. This is a retainer, on-call professional services agreement with a one-year period of performance starting from the Notice to Proceed. The scope of work includes managing relationships with macro-influencers and mega-influencers, monitoring community engagement, and providing detailed analytics and ROI reporting. All content must adhere to METRO brand guidelines, ADA accessibility standards for captions and alt text, and Federal Trade Commission guidelines for partnership disclosures. The contract will be awarded on a best-value basis, with a maximum technical score of 100 points. Evaluation factors include pricing, technical capability, and potential additional points for exceeding small business participation goals. Proposers must submit a comprehensive work plan, key personnel qualifications, and at least two references per key staff member. Legal requirements include certifications against the boycott of Israel, compliance with Texas Health and Safety Code regarding vaccine passports, and adherence to state cybersecurity and data privacy standards. Invoicing is conducted monthly or based on approved milestones, and the contractor is required to maintain quality control records for three years following the contract term.
Metro Houston

POSTED

2 days ago

DEADLINE

in 27 days

AI Contract Overview

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The Louisiana Air National Guard is initiating a 6-month advertising and recruitment campaign targeting the New Orleans area and adjacent parishes. The objective is to utilize radio stations and various digital platforms to engage potential recruits for critical positions, bolstering the organization’s mission and operational readiness. The effort is a response to the pressing need to maintain staffing levels and operational capabilities. This opportunity is structured as a Total Small Business Set-Aside under the NAICS code 541810 (Advertising Agencies) and is managed by the National Guard Bureau through its Belle Chasse office. The solicitation, listed under number W50S7Z26QL004, was posted on August 22, 2025, with a response deadline of August 27, 2025. The procurement is classified as a combined synopsis/solicitation and is still actively seeking responses. Potential contractors are directed to reach out to Kirshell LaCroix for further information or to submit inquiries.

General Info

Louisiana Air National Guard seeks small business for 6-month New Orleans recruitment advertising campaign.

NAICS

541810 - Advertising Agencies

Place of Performance

New Orleans, LA, USA

Set-Aside

SBA

Documents

3

Provisions and Clauses W50S7Z25QL004

PDF, High priority: read this firstspecifications
High

Solicitation W50S7Z25QL004 - Advertising Services (Recruiter)

PDF, High priority: read this firstrfq
High

Statement of Objectives - Advertising Services (W50S7Z25QL004)

PDF, High priority: read this firstsoo
High

AI Contract Breakdown

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Timeline

PhaseClosed
Posted

Combined Synopsis

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → W7NB Uspfo Activity Laang 159
Contacts2 people available
OfficeBELLE CHASSE NAS, LA, 70143-5077, USA
Office AddressBELLE CHASSE NAS, LA, 70143-5077, USA
Contacts
Kirshell LaCroix
Kirshell LaCroix

Full Description

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The Louisiana Air National Guard (LAANG) seeks to procure a 6-month advertising recruitment campaign in the New Orleans and surrounding parishes market via radio stations and other digital platforms, reaching potential recruits to fill critical roles and maintain operational readiness.

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