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This Government Contract opportunity from Virginia was posted on April 21, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Market Research and Economic Demand Analysis

Closed
State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541910
New
SLED
RFP 218672705 Comprehensive Institutional Brand Health, Perception, and Brand Equity Study
Solicitation # 218672705
Virginia Polytechnic Institute and State University is seeking a qualified research firm under solicitation 218672705 to conduct a comprehensive, 360-degree institutional brand health, perception, and brand equity study. The project aims to generate actionable insights into the awareness, perception, affinity, and attributes of the Virginia Tech brand among internal and external audiences, building upon previous baseline research and student surveys. The scope of work includes a discovery and assessment phase involving stakeholder interviews and focus groups, the development of scientifically valid research instruments and sampling methodologies, and a comparative benchmarking analysis against five peer institutions. Proposals must be submitted electronically in WORD or searchable PDF format by November 6, 2026, at 3:00 PM, with a total file size limit of 50MB for attachments. Award selection will be based on the best overall proposal, where price is a consideration but not the sole determining factor; Virginia Tech reserves the right to award multiple contracts or require oral presentations. The selected vendor must provide detailed biographies for key personnel, maintain insurance authorized in Virginia, and comply with accessibility standards including Sections 504 and 508 of the Rehabilitation Act. Additionally, the university strongly encourages the participation of Small, Women-owned, and Minority-owned (SWaM) businesses, requiring non-certified firms to outline their plans for utilizing SWaM subcontractors.
Virginia Polytechnic Institute and State University

POSTED

4 days ago

DEADLINE

in 27 days

AI Contract Overview

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The contract involves conducting thorough market research and economic demand analysis to support the city’s economic development, investment strategies, and urban planning initiatives. This subcontract aims to provide detailed studies that will guide decision-making processes related to growth and resource allocation. The work is aligned with the NAICS code 541910, indicating professional services in market research and analysis. Issued by the City Manager's office in Virginia, the contract was publicly posted on April 21, 2026, with a response deadline set for May 20, 2026. While specific location details for performance are not provided, the importance of this study lies in its role in shaping the city's future economic landscape through data-driven insights. No set-aside provisions are mentioned, suggesting open competition for subcontractors with relevant expertise in this area.

General Info

Conduct market research and economic demand analysis to support Virginia city's economic development.

Documents

This scope was carved out of 26-3642-1603.

The full solicitation package (4 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Strategic Planning and Research Analysis Consulting Services, On-Call

AI Contract Breakdown

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Timeline

PhaseClosed
Posted

subcontract

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyVirginia → City Manager
ContactsNo contacts available
OfficeN/A
Organization / AgencyVirginia → City Manager
Office AddressN/A
ContactsNo contact information available

Full Description

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Conduct market and demand studies to inform economic development, investment strategies, and urban planning decisions for the city.

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