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This Solicitation opportunity from New York was posted on May 29, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Marketing Cloud

Closed
2122796State & Local

Contract Overview

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Stony Brook University Hospital is seeking a HIPAA-compliant email communication solution to enhance patient engagement through secure messaging of health-related content such as newsletters, educational materials, and health risk assessments. The selected vendor must ensure full compliance with HIPAA standards, including adherence to the hospital’s Business Associate Agreement, and provide seamless integration capabilities via robust APIs with existing EHR and third-party applications. The solution should be scalable and adaptable to future technological expansions, including multi-channel communication methods like social media, app-based messaging, and advanced analytics, as well as automation features for personalized patient interactions based on behavior and preferences. Security measures such as data encryption, access controls, and audit trails are essential to protect protected health information while maintaining ease of use. The procurement, valued at up to $125,000, is conducted under New York State law, with a one-year contract term starting from June 20, 2025, and is located in Suffolk County. Interested vendors must respond within 15 business days of the advisement notice and are restricted to direct contact with the designated hospital representative, Roseann Schmid. The process involves compliance with various state laws, including vendor responsibility and tax law requirements. The contract does not set MWBE or service-disabled veteran-owned business participation goals, and there have been no prior awards of similar contracts to the entities involved.

General Info

Place of Performance

NY, USA

Set-Aside

NONE

Documents

0

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Timeline

PhaseClosed
Posted

Solicitation

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyState University of New York (SUNY)
Contacts1 person available
OfficeN/A
Office AddressN/A
Contacts
Roseann SchmidContract Officer II

Full Description

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Stony Brook University Hospital intends to make an award under our discretionary authority, pursuant to NYS Education Law §355 (5) (a), which is up to $125,000.00 for the above noted commodity/product or service. A sealed bid will not be held. Interested vendors must contact the appropriately designated Hospital contact in this advertisement within 15 business days of this Advisement Notice. Stony Brook University Hospital is seeking the services of a HIPAA-compliant solution for sending emails to patients who have signed up for engagement communications (HRAs, newsletters, educational emails etc), which is essential for effectively nurture patient relationships, provide critical health information, or engage prospective patients while maintaining regulatory compliance. The vendor must accept and be compliant with Stony Brook University Hospital’s BAA, without exception. The solution must offer easy integration with third-party apps and EHRs through robust APIs. Must also offer 1) accommodating future needs such as multi-channel expansion (social push, app-based messaging, advanced analytics, and A/B testing, ideal for health systems or organizations looking to grow or consolidate their tech stack over time), 2) scalability (including accommodating future needs such as multi-channel expansion (social push, app-based messaging, advanced analytics, and A/B testing), 3) automation capabilities personalization (including SFMC’s Journey Builder enables automated email and SMS workflows based on patient behavior, preferences, and lifecycle stage an capability of integrating with EHR and CRM systems, allowing for dynamic segmentation and one-to-one personalization—critical for patient engagement and care reminders), and 4) segmentation features, security and native support for HIPAA compliance (BAA agreements and HIPAA-compliant hosting environments (especially via their Marketing Cloud Enterprise edition); a robust data encryption, access controls and audit trails ensure full alignment with healthcare regulatory standards; when implemented simply and correctly, it keeps PHI secure without overcomplicating the user experience). This procurement is subject to NYS Finance Law §139 J & K, the Lobbying Law. Vendors are cautioned, the only permissible contact for this procurement is the individual listed below. Failure to comply with this requirement can range from no award to debarment from sales to any NYS Agency. Successful vendor shall be required to complete and submit documents related to Vendor Responsibility, NYS Finance Law 139, NYS Tax Law Section 5-a, and valid/current NYS Workers Compensation and Disability Forms. Service-Disabled Veteran-Owned Set Aside: No Total MWBE Participation Goals: 0% Service-Disabled Veteran-Owned Business Contracting Goal: 0% Disadvantaged Owned Sub-Contracting Goal: 0% Due date:06/20/2025 12:00 PM Contract term: 1 year County(ies): Suffolk Location: Stony Brook University Hospital Business entities awarded an identical or substantially similar procurement contract within the past five years: n/a

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