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This Solicitation opportunity from Department Of Health And Human Services was posted on March 11, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Media Relations Tool

Closed
75D30126Q78863Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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AI Contract Overview

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The contract sought by the Centers for Disease Control and Prevention (CDC) Division of Media Relations is aimed at acquiring Muck Rack tools to enhance its media monitoring and engagement capabilities. The tool must provide real-time and historical news and social media listening, reporting, and analytics, supporting various media relations functions including the creation of tailored media lists and distribution of materials. Key features include comprehensive coverage across news and social platforms worldwide, monitoring broadcast media across all U.S. designated market areas, advanced keyword and topic searches with various filters, and detailed analytics on media trends and content reach. Additionally, the platform should enable identification of influential journalists, track journalist engagement with CDC press releases, and offer unlimited training, customer support, and archiving. The solicitation is classified under NAICS code 513210 for Software Publishers and is set aside exclusively for small businesses. The anticipated award date is on or before April 1, 2026, with proposals due by March 18, 2026. The contract is managed by the CDC Office of Acquisition Services, located in Atlanta, Georgia, with Javier Aponte listed as the primary point of contact. The platform will serve CDC’s needs for enhanced media intelligence to support effective communication during public health emergencies and ongoing outreach efforts.

General Info

CDC seeks Muck Rack tools for media monitoring, analytics, journalist tracking; small business only.

Contract Value

$74,525

NAICS

513210 - Software Publishers

Place of Performance

Atlanta, GA, 30333, USA

Set-Aside

SBA

Award Issued Date

Documents

3

RFQ 75D301-26-Q-78863 for Muck Rack Media Relations Tools

PDF, High priority: read this first25 pages · rfq
High

RFQ 75D301-26-Q-78863 Media Relations, Surveillance and Analytics Tools

PDF, High priority: read this first27 pages · rfq
High

RFQ 75D301-26-Q-78863 Question and Answers

DOCX, High priority: read this first2 pages · q-and-a
High

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Timeline

2 updates
PhaseClosed
Posted

Solicitation

Notice updated

The notice title changed. The notice description changed.

Notice updated

Notice details unchanged. Attachments may have changed.

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Health And Human Services → CDC Office Of Acquisition Services
Contacts1 person available
OfficeATLANTA, GA, 30333, USA
Office AddressATLANTA, GA, 30333, USA

Full Description

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The Centers for Disease Control and Prevention (CDC) Division of Media Relations (DMR) within the Office of Communications is in need Media Relations tools for use at CDC.


CDC has a need to obtain real-time listening and reporting on news, as well as a platform that will help it perform some basic media relations activities such as developing tailored media lists for specific media outreach and management of media materials distribution. The platform should provide real-time conversation, historical conversations, print and broadcast media, media topic trends, and analytics data across media outlets, channels and types.


CDC requires a primary social & news media listening and analytics tool that meets the following needs:


  • Access to a consolidated comprehensive platform that can support news and media monitoring, media analysis, retroactive analysis and media research, as well as other insights into media coverage and trends.

  • Provides real-time topic trends, analytics data across forums, and some social media/influencer information for CDC’s CIOs and Emergency Operation Center. Search online news media across sources globally. Ability to monitor broadcast (radio and TV) in all 210 DMA’s of the United States.
  • Accurately monitors and tracks news & social conversations through various platforms identifying when conversations start, how they spread and what’s happening in real –time and historically.
  • Allows simple keyword and advanced complex topic searches across the web that allow filtering by, geography, sub-keywords, language, audience segment and other cross-cutting methods.
  • Measures how CDCs media content generates mentions and stories throughout media outlets.
  • Provides detailed insights and analytics across multiple data sources from multiple media outlets.
  • Allows for customized reports that capture the media coverage, trends, and analytics data across multiple media outlets and platforms.
  • Allows the team to search for and identify top influencing journalists by searching for keywords/phrases published in their recent articles. Search results should enable press officers to create custom media lists categorized by location, role, outlet, reach, geographic focus, language, frequency, media channel and beats and sub-beats.
  • Measure journalists’ interest through insights on who received, opened, and CDC press releases.
  • Understand which journalists engaged with the press release by clicking on links.
  • Unlimited Training and Customer Support.
  • Unlimited archiving.
  • Searches in foreign languages.
  • Unlimited list building and storage of media lists..

The anticipated award date of this action is on or before April 1st, 2026. The applicable NAICS code is 513210 Software Publishers. This requirement will be competed as a 100% Small Buisness Set aside.

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