This Government Contract opportunity from New York was posted on April 25, 2024. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
Search Engine Marketing (SEM) / Pay-Per-Click (PPC) Advertising
Contract Overview
Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.
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AI Contract Overview
The State University of New York is seeking a subcontractor for Search Engine Marketing and Pay-Per-Click advertising services. The primary objective of this engagement is to increase student applications, inquiries, and campus visits by managing paid search campaigns across Google and Bing. The selected provider will be responsible for keyword targeting, crafting ad copy, bid management, and implementing conversion tracking to optimize performance. This opportunity was posted on April 25, 2024, with a response deadline of May 22, 2024. The project falls under NAICS code 541820, focusing on specialized advertising and marketing services to enhance the university's digital recruitment efforts.
General Info
Place of Performance
NY, USASet-Aside
Documents
This scope was carved out of 2109383.
The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.
Digital Advertising 2024
AI Contract Breakdown
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The breakdown needs solicitation documents. None were found from this contract's source.
Timeline
Submission Closed
Organization & Contact Information
Full Description
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