This Solicitation opportunity from Idaho was posted on November 27, 2024. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
SHIBA Marketing Campaign
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The State of Idaho, through its Division of Purchasing, is looking to engage a qualified vendor for the design and execution of a comprehensive marketing strategy and awareness campaign for the Idaho Department of Insurance. This initiative, titled the SHIBA Marketing Campaign, focuses on educating and raising awareness among seniors and people with disabilities across Idaho. The campaign encompasses a variety of outreach methods, including media spots designed for public education, direct mail postcards, promotion of insurance programs, and creating targeted media messages and materials to effectively reach the specified audiences. The solicitation was posted on November 27, 2024, with a submission deadline for proposals on January 8, 2025. Valuations for the project range from $50,000 to $250,000, reflecting the scope and impact anticipated from the campaign. The project operates under the NAICS code 561330 and PSC code R701, indicating a focus on professional, scientific, and technical services. This opportunity is classified under SLED (State, Local, Education) contracts and aims to leverage targeted marketing efforts to enhance public awareness about the Idaho Department of Insurance's initiatives in serving vulnerable populations.
General Info
Agency
Place of Performance
ID, USASet-Aside
Documents
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Timeline
Submission Closed
Organization & Contact Information
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