Statewide Radio and TV Media Placement
Contract Overview
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AI Contract Overview
This subcontract for Statewide Radio and TV Media Placement supports the NYS Office for the Aging by providing specialized media buying and broadcast management services. The contractor is responsible for negotiating airtime rates with various stations and utilizing media buying software and network contracts to schedule broadcasts. The primary objective is to ensure comprehensive statewide coverage for the dissemination of HEAP enrollment information. To ensure accountability and performance, the contractor must deliver detailed proof of play and broadcast logs confirming that all advertisements aired according to the established schedule. This engagement falls under NAICS code 541810 and is designed to support prime contractors in executing critical public information campaigns across New York State.
General Info
Place of Performance
NY, USASet-Aside
Documents
This scope was carved out of 2139944.
The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.
HEAP Outreach
AI Contract Breakdown
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Timeline
Organization & Contact Information
Full Description
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