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H9821020R0019Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

The contract involves a single award firm fixed price requirements agreement intended to support the Joint Advertising, Market Research and Studies (JAMRS) program within the Defense Human Resources Activity (DHRA) under the Office of People Analytics. The solicitation number was corrected from H9821020R0019 to H9821020R0002, with all other terms remaining unchanged. The contract is designed to cover services related to career decision-making, consumer decision-making, and marketing effectiveness research tailored to the military recruiting environment. It requires expertise in multi-method personnel research, survey design and administration, quantitative and qualitative data analysis, advanced analytics including data science, and the production of reports to support the military’s recruitment and personnel lifecycle efforts. The anticipated performance period includes a one-year base term with four additional one-year option periods. The solicitation was expected to be released in early November 2019 through the Government Point of Entry, with an estimated award in the first quarter of FY 2020. The contractor will provide personnel, management, and technical services for individual task orders, supporting JAMRS’s mission to manage major recruitment databases and systems such as the Recruitment and Survey Database and Joint Leads. The program operates under full and open competition in accordance with the Federal Acquisition Regulation, employing FAR Subparts 6.1, 12, and 15 procurement procedures. Points of contact include Janice Bennett as Contract Specialist and Melissa S. Tamayo as Contracting Officer, with the work primarily managed from Alexandria, Virginia.

General Info

Firm fixed-price contract supporting JAMRS research on military recruiting with multi-method analytics.

Agency

Department Of Defense → Defense Human Resources Activity

Contract Value

$1,265,813.93

NAICS

541720 - Research and Development in the Social Sciences and Humanities

Place of Performance

Set-Aside

NONE

Awardee

INSIGHT POLICY RESEARCH, INC.

Award Issued Date

06/22/2020, 12:00:00 AM UTC

Documents

No documents available

Documents will appear here when they are available.

AI Contract Breakdown

Uniform Contract Format

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Timeline

1 update

PhasePresolicitation

PostedOct 23

Presolicitation

Notice updatedNov 7

The notice description changed.

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Organization & Contact Information

AgencyDepartment Of Defense → Defense Human Resources Activity

Contacts2 people available

OfficeALEXANDRIA, VA, 223504000, USA

Organization / AgencyDepartment Of Defense → Defense Human Resources Activity

Office AddressALEXANDRIA, VA, 223504000, USA

Contacts

Janice BennettContract Specialist

contact@example.gov

+1 (555) 000-0000

Melissa S. TamayoContracting Officer

contact@example.gov

+1 (555) 000-0000

Full Description

The purpose of this pre-solicitation amendment is to adjust the solicitation number from H9821020R0019 to H9821020R0002. All other items in this pre-solicitation notice remain unchanged. The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing procedures at FAR Part 12 and FAR Part15. CONTRACT TYPE: Single Award Firm Fixed Price (FFP) Requirements Contract PERIOD OF PERFORMANCE: The anticipated period of performance is for (1) one year base period and four (4) one year option periods. SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, on/about 7 November 2019, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2020. DESCRIPTION OF SUPPLIES/SERVICES: This work requires an extensive knowledge and proven expertise in career decision-making, consumer decision-making, and marketing effectiveness theories and involves multi-method personnel research, survey planning, design and development, conducting and administering surveys, analysis of quantitative and qualitative survey data within the context of the Military recruiting and personnel life-cycle environment, multi-source data integration, utilizing traditional and modern advanced analytics to include data science, production of research reports, segmentation, identifying target markets, fulfilling military service specific ad-hoc recruiting and personnel research requests, and consultation from subject matter experts in career decision making and career related behaviors in the Military context. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders. The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P&R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.