Targeted Radio Advertising Campaign Management

The contract involves the planning, execution, and management of radio advertising campaigns specifically designed to reach military-affiliated audiences. These campaigns will be deployed across local, national, and international radio networks, ensuring a broad and targeted outreach for the University of Maryland Global Campus (UMGC). This effort aims to enhance the visibility and engagement of UMGC within military communities through strategic radio placements. The opportunity is offered as a subcontract under the NAICS code 541810, which pertains to advertising agencies. The solicitation was posted on June 2, 2026, with a response deadline of June 30, 2026. Although specific details about the place of performance and agency contact are not provided, the contract emphasizes leveraging radio advertising expertise to support UMGC’s mission to connect with military personnel and their families.