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NAICS Code· 423410

NAICS 423410: Photographic Equipment and Supplies Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of photographic equipment and supplies (except office equipment). Illustrative Examples: Photofinishing equipment merchant wholesalers Television cameras merchant wholesalers Photographic camera equipment and supplies merchant wholesalers Video cameras (except household-type) merchant wholesalers Photographic film and plates merchant wholesalers Cross-References. Establishments primarily engaged in--Show more

NAICS 423410 – Photographic Equipment and Supplies Merchant Wholesalers encompasses the wholesale distribution of professional-grade photographic, imaging, and related optical equipment and consumables, including cameras, lenses, tripods, lighting systems, film, sensors, and specialized accessories. This sector serves as a critical supply chain node for government agencies requiring high-fidelity visual documentation, surveillance, forensic imaging, aerial reconnaissance, and scientific data capture.

6
Active Contracts
$958K
Total Obligations (12mo)
32
Awarded Contracts (12mo)
20
Contractors Awarded (12mo)
2
Median Bidders per Award
-56.9%
YoY Growth

Industry Spending Overview

Federal obligations, top contractors and agencies, and related industry codes for NAICS 423410.

AI Industry Description

NAICS 423410 – Photographic Equipment and Supplies Merchant Wholesalers encompasses the wholesale distribution of professional-grade photographic, imaging, and related optical equipment and consumables, including cameras, lenses, tripods, lighting systems, film, sensors, and specialized accessories....

NAICS 423410 – Photographic Equipment and Supplies Merchant Wholesalers encompasses the wholesale distribution of professional-grade photographic, imaging, and related optical equipment and consumables, including cameras, lenses, tripods, lighting systems, film, sensors, and specialized accessories. This sector serves as a critical supply chain node for government agencies requiring high-fidelity visual documentation, surveillance, forensic imaging, aerial reconnaissance, and scientific data capture. Wholesalers in this space act as intermediaries between manufacturers and end-users, ensuring compliance with federal procurement standards, maintaining inventory of certified equipment, and providing technical support for mission-critical imaging systems used in field operations, laboratory analysis, and intelligence gathering. Top contractors in this sector include INTER-PACIFIC INC., HIGH PLAINS COMPUTING INC, XTREME SOLUTIONS INC, LOGISTICO LLC, and TIMEKEEPING SYSTEMS, INC., a mix of small businesses and mid-sized distributors with specialized expertise in military-grade and ruggedized imaging hardware. These firms often hold small business set-asides and demonstrate agility in sourcing and delivering niche photographic and optical supplies under tight delivery timelines. Primary buyers include the Department of Defense, General Services Administration, Department of State, Department of Transportation, and Department of the Interior. Demand is driven by missions ranging from border surveillance and infrastructure inspection to environmental monitoring and forensic evidence collection, requiring durable, high-resolution imaging tools that meet federal specifications for performance and durability. The competitive landscape is characterized by niche specialization and supply chain reliability rather than scale. Opportunities exist for contractors with established vendor relationships, knowledge of federal procurement regulations, and the ability to deliver certified, mission-ready equipment with rapid turnaround. Trends indicate growing demand for digital imaging systems compatible with integrated data platforms and secure transmission protocols, favoring suppliers who can offer end-to-end imaging solutions beyond mere hardware distribution.

Top Contractors

Companies with the highest total award value under NAICS 423410, ranked by dollars won.

Top Agencies

Federal agencies directing the most contract spending toward NAICS 423410.

Competition

How many companies historically bid on federal awards in NAICS 423410, from bidder counts reported on USAspending.

Fewer Bidders

Median under 3 bidders per reported award. · 7,321 reported awards

Median Bidders

2

Per reported award, all-time

Single-Bid Awards

43%

Share of reported awards with one bidder

10+ Bidder Awards

3%

Share of reported awards with 10+ bidders

Reported Awards

0

94% of 7,769 total awards

How this code compares up the NAICS hierarchy. Parent cohorts pool every code under their prefix, so they are the steadier baseline when a 6-digit sample is thin.

Industry FamilyCompetitionMedian BiddersSingle-BidBidder MixReported Awards
423410This Code
Photographic Equipment and Supplies Merchant Wholesalers
Fewer Bidders243%
7,32194% of 7,769
42341NAICS Industry
Fewer Bidders243%
7,32194% of 7,769
4234Industry Group
Professional and Commercial Equipment and Supplies Merchant Wholesalers
Fewer Bidders227%
3,180,62134% of 9,428,272
423Subsector
Fewer Bidders224%
4,637,13638% of 12,293,914
42Sector
Wholesale Trade
Moderate Competition318%
7,843,00441% of 19,068,846

Bidder counts reported on past federal awards in this NAICS (USAspending). An open opportunity has no bidders yet, so this is the historical norm for similar work, not a fact about this solicitation. Not all awards report bidder counts, and fewer bidders often means incumbent-held work rather than an easier win. Federal reporting of bidder counts fell from ~96% of awards (FY2016) to ~30% (FY2018 onward); the chart shows shares of reported awards, and washed-out stretches mark years with fewer than 30 of them.

Related NAICS Codes

Industries similar to Photographic Equipment and Supplies Merchant Wholesalers, by shared sector, subsector, and industry group.

Office Equipment Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of o...
423420Same Industry GroupHigh Similarity

Computer and Computer Peripheral Equipment and Software Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of c...
423430Same Industry GroupHigh Similarity

Other Commercial Equipment Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of c...
423440Same Industry GroupHigh Similarity

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of p...
423450Same Industry GroupHigh Similarity

Ophthalmic Goods Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of p...
423460Same Industry GroupHigh Similarity

Other Professional Equipment and Supplies Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of p...
423490Same Industry GroupHigh Similarity

Automobile and Other Motor Vehicle Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of n...
423110Same SubsectorMedium Similarity

Motor Vehicle Supplies and New Parts Merchant Wholesalers

This industry comprises establishments primarily engaged in the merchant wholesale distribution of m...
423120Same SubsectorMedium Similarity

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NAICS 423410 FAQ

Frequently Asked Questions

NAICS code 423410 covers Photographic Equipment and Supplies Merchant Wholesalers. This industry comprises establishments primarily engaged in the merchant wholesale distribution of photographic equipment and supplies (except office equipment). Illustrative Examples: Photofinishing equipment merchant wholesalers Television cameras merchant wholesalers Photographic camera equipment and supplies merchant wholesalers Video cameras (except household-type) merchant wholesalers Photographic film and plates merchant wholesalers Cross-References. Establishments primarily engaged in--

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