FORS MARSH GROUP LLC

FORS MARSH GROUP LLC specializes in applied social science research and public opinion analysis to inform federal decision-making. The firm delivers end-to-end market research, survey design, data collection, and analytical services tailored to government audiences, with deep expertise in quantitative and qualitative methodologies including polling, focus group facilitation, longitudinal tracking studies, and behavioral insight modeling. Their work supports strategic communication, program evaluation, and stakeholder engagement initiatives, particularly in areas such as youth outreach, advertising effectiveness, and public awareness campaigns. A key differentiator is their ability to translate complex social science findings into actionable intelligence for policy and operational teams, with strong proficiency in survey instrument development, sampling frameworks, and statistical analysis tools used in federal contexts. The contractor maintains consistent relationships with the Department of Defense, General Services Administration, and Department of Health and Human Services, delivering research services that inform recruitment strategies, public health messaging, and internal communications. For DoD, they conduct youth polling and advertising impact assessments; for GSA, they provide analytical support for citizen engagement and program performance metrics; and for HHS, they execute public information campaigns and leadership program evaluations. Their primary industry focus is in social science research (NAICS 541720) and public opinion polling (541910), positioning them as a niche provider of evidence-based insights for civilian and defense agencies seeking to understand public sentiment, behavior, and communication effectiveness. They also support information dissemination through publishing services (511199), enhancing their capacity to manage multi-channel outreach. FORS MARSH GROUP LLC is a small business structured as a 2L entity, headquartered in Arlington, Virginia. While not certified under federal small business programs, their operational model emphasizes agile, mission-aligned research teams with deep domain knowledge in federal communications and behavioral analysis. Their geographic proximity to federal decision-makers enables rapid response and on-site research execution across the National Capital Region.