AD Council
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The Library of Congress plans to award the Ad Council to execute a national public-service education campaign aimed at engaging a wide audience across various communities in the United States. This campaign is designed to generate substantial public interest and is expected to secure donated time and space from both national and local media outlets, including electronic networks. The Ad Council will be responsible for submitting all production and promotional materials to the Library of Congress for approval and providing monthly reports detailing the media impressions achieved and the estimated dollar value of the donated media. Although this notice is explicitly not a solicitation, the Library of Congress is seeking expressions of interest from firms capable of meeting the specified delivery timeframe. Interested parties must submit their written statements by email no later than February 9, 2011, 5:00 PM EST, referencing solicitation number LBN20110049. The point of contact for this effort is Kadian Ferguson, reachable via email or phone, based out of the Library of Congress in Washington, DC. The campaign aligns with the NAICS code 541810, which refers to advertising agencies.
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