Branding and Creative Content Development

The contract seeks the development of visual branding assets to establish a distinct identity for the CAARNG separate from Active Duty military forces, with deliverables including logos, taglines, video content, and brochures designed for multi-channel marketing campaigns. The work aims to strengthen public perception and communication through cohesive, professional creative materials that reflect the organization’s unique mission and values. All deliverables must support broad outreach across digital, print, and broadcast platforms to ensure consistent messaging and visibility. This is a subcontract opportunity reserved exclusively for Women-Owned Small Businesses under the WOSB set-aside program, with the NAICS code 541430 indicating advertising, public relations, and related services. The solicitation was posted on May 7, 2026, and responses are due by 11:00 PM EDT on May 20, 2026. Performance is expected to take place in Roseville, though the full address is unspecified. The contracting activity falls under the Department of Defense’s W7MX Uspfo Activity CA ARNG, and interested parties must submit proposals through the SAM.gov portal by the stated deadline to be considered.