Community Outreach and Education Campaign

The City of Pomona has issued a subcontract to design and execute a bilingual community outreach campaign focused on promoting electric vehicle adoption and educating residents on the proper use of charging infrastructure. The campaign will target local residents with culturally appropriate messaging in both English and Spanish to ensure broad accessibility and understanding, aiming to increase awareness, reduce barriers to EV ownership, and encourage responsible charging practices. The work is to be performed in the 91766-3320 zip code area, with activities tailored to the needs of the Pomona community. The contract falls under NAICS code 541810, which identifies services related to advertising and public relations, indicating the effort will center on strategic communication and education rather than hardware or installation. The subcontract was posted on June 24, 2026, and is part of a broader initiative to support sustainable transportation goals. While no specific funding amount or subcontractor is named, the project is formally linked to the City of Pomona’s environmental and mobility programs, with the work to be carried out in alignment with local priorities and community engagement standards.