Invitation for Bids for TxDMV Digital Billboard Advertising Campaign Services

The contract for the Texas Department of Motor Vehicles involves a comprehensive digital billboard advertising campaign aimed at promoting catalytic converter and auto theft prevention throughout Texas. The agreement is structured around a Work Order basis, with services including billboard setup, management, and reporting across multiple high-traffic locations statewide. The contract is effective upon signature, with a primary expiration date of August 31, 2026, but includes provisions for extensions up to five years and a possible 12-month continuity extension. The scope emphasizes compliance with applicable laws, safety standards, and TxDMV’s branding and messaging guidelines. The contractor must provide digital billboards meeting minimum size and technical specifications, with all advertisement ownership retained by TxDMV. Pricing is organized in a detailed schedule per location, with placeholders for bidders to complete, covering setup fees and posting rates for various timeframes. Key contractual provisions include strict security and confidentiality obligations, requiring personnel to sign confidentiality agreements, and detailed insurance requirements to ensure coverage for liability, workers’ compensation, and professional risks. The contract mandates submission of a Texas HUB Subcontracting Plan (HSP), which details subcontracting intentions, percentages, and good faith efforts to involve certified HUB vendors, with notification and documentation procedures to promote equitable business opportunities. The agreement emphasizes the importance of designated project management, clear communication channels, and the ability to modify or extend the contract through mutual agreement. All services are performed via Work Orders, which specify locations, schedules, and costs, with the contractor responsible for inspecting and correcting deficiencies at the service sites. The contract incorporates federal and state regulations, including Texas Government Code and Transportation Code, but does not specify federal FAR clauses or evaluation criteria, focusing instead on Texas-specific procurement policies. Overall, the agreement establishes a detailed framework for delivering digital billboard advertising services aligned with TxDMV’s safety and outreach goals.