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MARKET ANALYSIS: PREFERENCES AND BEHAVIORS REGARDING U.S. FOOD AND BEVERAGES

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PR16166521Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The United States Department of Agriculture, through the Foreign Agricultural Service in Bogota, is seeking a contractor to conduct a comprehensive consumer survey in Colombia. The primary objective of this market analysis is to identify opportunities and understand the perceptions, preferences, purchasing behaviors, and distribution channels that influence Colombian consumers' decisions regarding U.S. food and beverage products. This initiative aims to remove market access barriers to support U.S. farm income and the broader national economy. The contract will be awarded to the lowest priced technically acceptable offer, and the government may make a decision based on initial offers without further discussion. Interested parties should submit their quotes electronically to the Bogota Contracting Office by August 27, 2026. While registration in the System for Award Management is encouraged for offerors, it is not required at the time of proposal submission.

General Info

USDA seeks a contractor for a consumer survey on US food in Colombia.

Agency

Department Of State → US Embassy BogotaView Agency

NAICS

541910 - Marketing Research and Public Opinion PollingView NAICS

Place of Performance

BOGOTA, CO-DC, 110111, COL

Set-Aside

NONE

Documents

(2)

Certificación Express NDAA 4.2026

PDFcertification

Local+Ad_PR16166521.pdf

PDF

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Timeline

PhaseCombined Synopsis
Posted

Combined Synopsis

Response Deadline

Submission deadline

Response Deadline

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Organization & Contact Information

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AgencyDepartment Of State → US Embassy Bogota
Contacts1 person available
OfficeWASHINGTON, DC, 20520, USA
Organization / Agency
Department Of State → US Embassy Bogota
View Agency Profile
Office AddressWASHINGTON, DC, 20520, USA
Contacts
Bogota Contracting Office

Full Description

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The United States Department of Agriculture (USDA), Foreign Agricultural Service in Bogotá (FAS Bogotá) will conduct a consumer survey to identify market opportunities and understand the perceptions, preferences, purchasing behaviors, distribution channels, and information sources that shape Colombian consumers’ decisions about U.S. food and beverage products.



By understanding consumer preferences and removing barriers to market access, FAS market development programs support U.S. farm income, enhance the overall U.S. economy, and make America more prosperous.



Please be aware that open Solicitations will officially published at SAM https://sam.gov/ and the U.S. Embassy Bogotá at https://co.usembassy.gov/es/contratacion/



The Government intends to award a Contract resulting from this solicitation to the lowest priced technically acceptable list of prices. The Government may award the contract based on the initial offer without discussion.



Offerors are encouraged to register in the System for Award Management (SAM) at https://www.sam.gov prior to submitting their quotations/proposals. Registration in SAM is not required at the time of proposal submission.



The guidelines for registration in SAM are also available at: https://co.usembassy.gov/registrese-como-proveedor-de-la-embajada-de-los-estados-unidos-en-colombia/



Electronic Submission/Responses:



Please e-mail your quote to the contracting office listed in this notice prior to the response date and time at BogotaGSOCompras@state.gov.  


 

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