Marketing Services to Advance Global Thought Leadership

UT Dallas is seeking to partner with a full-service global integrated marketing agency to enhance the visibility and influence of the Center for BrainHealth. The primary goal is to develop a comprehensive thought leadership strategy that positions BrainHealth as a leading authority in brain science and health on a global scale, emphasizing the importance of scientific evidence in combating misinformation. The agency will be responsible for executing initiatives aimed at elevating BrainHealth’s profile among key audiences through executive thought leadership, conferences, scientific forums, and increasing its presence across media and social media platforms. The contract duration is one year, with two optional renewal periods of one year each, allowing for sustained strategic growth and visibility efforts. The project involves a budget ranging from $500,000 to $2,000,000 and is managed by the University of Texas at Dallas, located in Texas. The solicitation was posted in December 2025, with responses due by December 19, 2025. The selected agency will work closely with the university’s designated contact, Tonya Bester, to implement initiatives that solidify BrainHealth’s leadership position and expand its global reach in the brain health sector.