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Monitoring, Evaluation, and Reporting

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Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The US Embassy Tokyo is seeking a subcontractor for a Monitoring, Evaluation, and Reporting project to support public diplomacy campaigns. The selected provider will be responsible for performing final analysis and reporting for prime contractors, specifically focusing on collecting data regarding consumer awareness and restaurant foot traffic within Japan to determine the overall impact of the campaigns. This work requires the application of specialized market research and public diplomacy evaluation methods. The contract is categorized under NAICS code 541611 and is managed by the Department of State. Performance will take place in Tokyo, with the final comprehensive evaluation report due by June 2027. The solicitation was posted on September 13, 2026, with a response deadline of September 29, 2026.

General Info

US Embassy Tokyo seeks subcontractor for public diplomacy monitoring and evaluation through June 2027.

Agency

Department Of State → US Embassy TokyoView Agency

NAICS

541611 - Administrative Management and General Management Consulting ServicesView NAICS

Place of Performance

Tokyo, JP-13, JPN

Set-Aside

NONE

Documents

This scope was carved out of 19JA8026Q0040.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

The Freedom 250 – Taste of America Nationwide Campaign

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Timeline

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Organization & Contact Information

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AgencyDepartment Of State → US Embassy Tokyo
ContactsNo contacts available
OfficeN/A
Organization / Agency
Department Of State → US Embassy Tokyo
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Office AddressN/A
ContactsNo contact information available

Full Description

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Performs final analysis and reporting for prime contractors on U.S. Embassy Tokyo public diplomacy campaigns. Collects data on consumer awareness and restaurant foot traffic in Japan and analyzes the overall impact of the campaign. Applies market research and public diplomacy evaluation methods. Delivers a comprehensive final evaluation report by June 2027.

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Same NAICS industry code

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NAICS: 561920
New
Federal
The Freedom 250 – Taste of America Nationwide Campaign
Solicitation # 19JA8026Q0040
The U.S. Embassy Tokyo is soliciting quotations for the Freedom 250 – Taste of America Nationwide Campaign, a collaborative initiative with Heinz Japan Ltd. to promote U.S. agricultural products and food culture in commemoration of the 250th Anniversary of the United States. The selected contractor will plan, produce, and manage promotional activities across five Japanese cities, starting with Okinawa in January/February 2027 and expanding to Tokyo, Yokohama, Osaka, and Fukuoka in Spring 2027. Key deliverables include coordinating 125 to 150 participating restaurants that must use at least 51 percent U.S. ingredients, developing promotional and point-of-purchase materials, executing transit advertising, and submitting a final evaluation report by June 2027. All communications and deliverables must be provided in both English and Japanese, and the use of TikTok is explicitly prohibited. The government intends to award a firm-fixed-price contract to the responsible offeror providing the lowest price that is technically acceptable. Evaluation criteria focus on the strategy for driving restaurant sales, maximizing consumer reach through media and social networks, generating foot traffic, and overall cost-effectiveness. Prospective bidders must be registered in the System for Award Management and submit a four-volume quotation by 12:00 noon JST on September 30, 2026. Requirements for submission include a detailed price breakdown, evidence of an established business presence in Japan, and past performance records from the last three years. The contract incorporates various FAR and DOSAR clauses, including specific requirements for workers' compensation and foreign procurement taxes.
Convention and Trade Show Organizers

POSTED

1 day ago

DEADLINE

in 15 days
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