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This Government Contract opportunity from Department Of Defense was posted on June 19, 2019. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

NYS Digital Marketing Advertising Campaign

Awarded
W912PQ-19-Q-0013Federal

Contract Overview

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NAICS: 541890
SLED
Public Outreach and Stakeholder Engagement ServicesThe contract seeks to engage a contractor to facilitate public comment periods, community meetings, and outreach campaigns as part of the reevaluation process for the Total Risk Framework (TRF) under the California Pesticide Regulation program. The work will focus on ensuring robust stakeholder engagement by designing and implementing strategies that encourage meaningful public participation, gather diverse community input, and promote transparency throughout the regulatory review. The contractor will be responsible for organizing and managing events and communications that reach affected populations, including underserved and historically marginalized communities, to inform and incorporate their feedback into the TRF reevaluation. This is a subcontract under the North American Industry Classification System code 541890, which covers other scientific and technical consulting services. The contract was posted on June 29, 2026, and is administered by the California Department of Pesticide Regulation, with performance expected within the state of California. Although specific geographic details and point of contact information are not provided, all activities must align with California’s regulatory objectives and public engagement standards. The contract’s success hinges on the contractor's ability to build trust, ensure equitable access to participation, and deliver timely, accurate reporting on outreach outcomes to support informed decision-making.
California Pesticide Regulation, Department of

POSTED

4 months ago

DEADLINE

N/A

AI Contract Overview

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Solicitation W912PQ-19-Q-0013 is a request for quotation issued by the Department of Defense, specifically the W7NR USPFO Activity New York Army National Guard, for a statewide digital marketing advertising campaign. The contract is set aside 100 percent for Women-Owned Small Businesses and falls under NAICS code 541890. The period of performance for the campaign is scheduled from August 1, 2019, through July 31, 2020, with the work being performed within the state of New York. The scope of work, as detailed in the Performance Work Statement, encompasses the necessary management, tools, and labor required to execute the digital marketing strategy. Additionally, the contract mandates strict adherence to quality control and security specifications to ensure the successful delivery of the campaign. The procurement process was managed by Contract Specialist Richard W. Powell out of the Latham, New York office.

General Info

Contract Value

$84,900

NAICS

541890 - Other Services Related to Advertising

Place of Performance

NY, USA

Set-Aside

NONE

Award Issued Date

Documents

1

W912PQ-19-Q-0013 Statewide Digital Marketing Campaign

PDF, High priority: read this firstrfq
High

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Timeline

PhaseAwarded
Posted

Presolicitation

Type Changed

Presolicitation → Solicitation

Awarded

Contract was awarded

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → W7NR Uspfo Activity Ny Arng
Contacts1 person available
OfficeLATHAM, NY, 12110-2224, USA
Office AddressLATHAM, NY, 12110-2224, USA
Contacts
Richard W. PowellContract Specialist

Full Description

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The NY Army National Guard's Recruiting and Retention requests a twelve (12) month digital advertising campaign consisting of the Google search network, Google display network, and YouTube, with fraud protection provided by Click Cease. It must utilize contextual targeting, demographic targeting, and site retargeting. The main demographic is 17-34 year olds. Acquisition of Commercial Items under FAR 12 and Simplified Acquisition Procedures under FAR 13 apply. The applicable NAICS Code is 541890 and the business size standard is $15,000,000. Federal Wage Determinations are to be in accordance with WD 15-4143 (Rev.-10) posted on www.wdol.gov on 01/01/2019 Basis of award will be Price Alone. See Attached Performance Work Statement for complete details.

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