R -- Public Ad Campaign

The USPTO plans to award a cost reimbursement contract on a sole source basis to The Advertising Council Inc., a non-profit organization, to create a public service campaign aimed at inspiring future American innovators and inventors by showcasing how imagination can drive technological advancement. The contract will have an initial 12-month base period, with the option to extend for two additional 12-month periods. This action is intended to be negotiated exclusively with a single source, but the Government will consider any responses from other interested parties received within 45 days of the notice publication to decide whether to proceed without competition. The contract falls under NAICS code 541810 and is managed by the Department of Commerce’s Patent and Trademark Office located in Alexandria, Virginia. While this notice serves as an announcement of intent rather than a solicitation for proposals, it invites interested entities to express their capability, although the government retains full discretion on whether to pursue a competitive process based on the responses. The point of contact for this procurement is Contracting Officer Eileen S. McGlinn, who can be reached via email or phone for further information.