Transit Demand and Ridership Forecasting

The City of Madison is seeking a subcontractor to develop quantitative models that forecast transit ridership and demand across a range of service scenarios, leveraging historical ridership data, census information, and travel behavior surveys. The goal is to create accurate, data-driven predictions that can inform future transit planning and operational decisions, ensuring resources are allocated efficiently based on anticipated usage patterns. The work requires advanced analytical capabilities and a deep understanding of transportation systems, demographic trends, and behavioral economics to translate complex datasets into actionable forecasts. This subcontract is posted with a response deadline of August 28, 2026, at 2:00 PM, and falls under NAICS code 541620, which classifies it as scientific and technical consulting services. While no specific set-aside provisions are indicated, the contract is open to qualified vendors willing to deliver modeling expertise under the oversight of the Wisconsin-based agency. The place of performance and point of contact details are not specified, but interested parties must submit proposals via the provided vendor portal link prior to the deadline to be considered for award.