Web Content Development and SEO Optimization

The contract seeks a subcontractor to create, develop, and optimize high-quality, accessible, and SEO-enhanced web content for USPTO.gov and related official government web postings. The work must ensure all content is fully compliant with accessibility standards and structured to support AI-driven systems and search engine optimization, enabling efficient discovery and use by the public. The contractor will be responsible for producing clear, accurate, and authoritative material that aligns with the U.S. Patent and Trademark Office’s mission and branding, ensuring consistency across all digital platforms under its purview. The opportunity is classified under NAICS code 541810 for advertising, public relations, and related services, and is issued by the Department of Commerce’s Patent and Trademark Office. The response deadline is May 13, 2026, at 4:00 PM Eastern Time, and the place of performance is tied to the zip code 22314, indicating work is expected to be performed in or near Alexandria, Virginia, where the USPTO is headquartered. The contract is marked as a subcontract, meaning the award will be made to a firm working under a prime contractor, and no set-aside criteria are specified, leaving eligibility open to all qualified entities. All deliverables must meet federal digital standards and be designed for maximum usability, compliance, and discoverability.