Wood Stove Program Digital Advertising Campaign

The Puget Sound Clean Air Agency is soliciting proposals for a digital advertising campaign to support its Wood Stove Program, which aims to reduce wood smoke emissions by incentivizing the removal and recycling of old wood-burning heating devices. The selected contractor will be responsible for developing and managing ads across social media channels and search engines, providing monthly performance reports, and creating all necessary creative assets. The contract term is scheduled to run from September 26, 2025, through June 30, 2027, with a confirmed Fiscal Year 2026 budget capped at 45,000 dollars. Proposals are due by noon on August 29, 2025, and will be evaluated on a 100-point scale focusing on the work plan and project approach (40 points), background and qualifications (30 points), and project costs (30 points). A significant emphasis is placed on the integration of environmental justice and equity goals. Award selection follows a trade-off process balancing technical merit and cost. Contractors must adhere to strict compliance standards, including certifications regarding debarment and non-discrimination, and must maintain detailed records for six years for audit purposes. All deliverables are considered works for hire, with intellectual property rights assigned to the Agency. The agreement includes provisions for funding contingencies, allowing the Agency to terminate, renegotiate, or suspend the contract based on available funds. Participation from Minority and Women-Owned Business Enterprises is encouraged.