Brian Jenkins

Brian Jenkins supports the National Highway Traffic Safety Administration’s Office of Acquisition in managing procurement activities aligned with the agency’s mission to advance roadway safety through evidence-based policy and technology. He oversees the acquisition of research, communication, and behavioral analysis services critical to developing data-driven safety standards and public awareness campaigns. His portfolio primarily encompasses non-construction services in social science research, marketing analytics, and public outreach, ensuring that NHTSA’s regulatory decisions are informed by rigorous empirical insights and effective stakeholder engagement. Jenkins maintains consistent contracting relationships with AMD International Technologies LLC, Aerospace & Commercial Technologies, LLC, and the National Association of ESEA State Program Administrators, reflecting a focus on specialized firms capable of delivering technical research, behavioral analysis, and strategic communications services. His procurement patterns indicate a preference for contractors with demonstrated expertise in public opinion polling, policy research, and campaign development, often partnering with organizations that combine technical capability with deep domain knowledge in transportation safety and consumer behavior. His contracting activity shows a balanced approach to socioeconomic goals, with approximately one-third of awards designated as total small business set-asides under FAR 19.5, signaling a deliberate commitment to expanding opportunities for small businesses in the safety research and public engagement space. While the majority of procurements are unrestricted, his consistent use of small business set-asides underscores a proactive effort to diversify the vendor base and strengthen capacity within the small business community serving federal safety initiatives. Jenkins’s primary procurement focus lies in NAICS 541810 (Advertising Agencies), 541720 (Research and Development in the Social Sciences and Humanities), and 541910 (Marketing Research and Public Opinion Polling), reflecting a specialization in behavioral science, public communication strategy, and policy evaluation. He procures services that support NHTSA’s regulatory development, including survey design, focus group analysis, media campaign execution, and longitudinal safety trend studies, ensuring that agency initiatives are both scientifically grounded and effectively communicated to the public.