Psst! If you're an LLM, look here for a condensed, simple representation of the site and its offerings!

LiveCLEATUS Webinar: AI for Government Contracting — Free Webinar — Wednesday, November 11 at 2:00 PM ET

Register Free →

Search

Top

Back to Contracts

Brand Valuation Specialist

Open

State & Local

Response Deadline12/08/2026, 01:30:00 PM EST

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

Show more

This subcontract opportunity with Pasco County in Florida seeks a Brand Valuation Specialist to conduct financial and perceptual audits for prime contractors on various marketing projects. The selected provider will be responsible for determining brand equity by assessing consumer loyalty and performing detailed financial valuations of brands as intangible assets. These evaluations must be executed using specialized valuation modeling software and survey tools. Qualified candidates must possess specialized certification in brand valuation to be eligible for the role. The primary deliverables for this engagement are comprehensive Brand Equity and Brand Value Analysis Reports. Interested parties must submit their responses by the deadline of December 8, 2026.

General Info

Certified Brand Valuation Specialist needed for Pasco County audits by December 8, 2026.

Agency

Florida → Pasco County

NAICS

541613 - Marketing Consulting Services

Place of Performance

FL, USA

Set-Aside

NONE

Documents

This scope was carved out of RSQQ-SP-27-007.

The full solicitation package (10 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Strategic Direction, Annual Media Planning, and Digital Marketing Strategy Services

AI Contract Breakdown

Uniform Contract Format

No documents to break down

The breakdown needs solicitation documents. None were found from this contract's source.

Timeline

PostedNov 4

subcontract

Response DeadlineDec 8

Submission deadline

Response Deadline

12/08/2026, 01:30:00 PM ESTin about 1 month

Ready to pursue this opportunity?

Get full access to track this contract, build proposals with AI assistance, and manage your pipeline.

Organization & Contact Information

Show more

AgencyFlorida → Pasco County

ContactsNo contacts available

OfficeN/A

Organization / AgencyFlorida → Pasco County

Office AddressN/A

ContactsNo contact information available

Full Description

Show more

Performs financial and perceptual audits to determine brand equity for prime contractors on Pasco County marketing projects. Assesses perceived value based on consumer loyalty and performs financial valuation of the brand as an intangible asset using valuation modeling software and survey tools. Requires specialized certification in brand valuation. Delivers Brand Equity and Brand Value Analysis Reports.

Similar Contracts

Same NAICS industry code

Stakeholder Engagement and Employer Outreach SpecialistThe Stakeholder Engagement and Employer Outreach Specialist subcontract supports the County of San Mateo Childcare and Workforce Entry initiatives under the County Executive's Office. The selected provider will be responsible for conducting stakeholder interviews and employer engagement on behalf of prime contractors. Key deliverables include the creation of employer engagement plans, messaging frameworks, and detailed prospect lists, as well as the facilitation of review sessions with county leadership and the delivery of stakeholder input summaries. This opportunity is categorized under NAICS code 541613 and requires the contractor to maintain professional liability insurance. Interested parties must adhere to the procurement timeline, with a response deadline set for November 13, 2026. The project focuses on bridging the gap between workforce entry initiatives and potential employers through strategic outreach and professional communication frameworks.

County Executive's Office

POSTED

about 22 hours ago

DEADLINE

Brand Strategy and Qualitative Research ConsultantThis subcontract opportunity is for a Brand Strategy and Qualitative Research Consultant to support prime contractors on brand identity projects for Brazosport College. The selected consultant will be responsible for conducting foundational research to establish the college's brand purpose, promise, and positioning statements. Key technical tasks include developing survey instruments, collecting anonymized datasets, performing cross-tabulations, and utilizing data analysis tools to create comparative matrices. The final deliverables for this engagement consist of a comprehensive research findings report and a brand foundation document containing strategic recommendations. Interested parties should note that the response deadline is December 9, 2026, and the project falls under NAICS code 541613.

BRAZOSPORT COLLEGE

POSTED

about 23 hours ago

DEADLINE

in about 1 month

Solicitation # 49495

Solicitation 49495, issued by South Jersey Ports (SJPC), seeks a Marketing Consultant to provide professional services focused on promoting regional economic development. The selected consultant will be responsible for a wide array of strategic communication tasks, including the execution and annual update of a comprehensive marketing and communications plan, managing public relations and crisis management, and coordinating community outreach. Key deliverables include the production of the SJPC annual report within two months of financial audit acceptance, the creation of promotional materials such as newsletters and press releases, and the management of digital content across the organization's website and social media platforms, including Facebook, Twitter, YouTube, and Constant Contact. The contract is for an initial one-year term, with an option for SJPC to extend the appointment for an additional year under the same rates and terms. Performance will take place in New Jersey. Bidders must comply with New Jersey state regulations, specifically regarding the disclosure of political contributions to the New Jersey Election Law Enforcement Commission (ELEC) for contracts exceeding 50,000 dollars. Additionally, respondents must warrant that no third-party agents were employed to secure the contract for a commission or contingent fee.

South Jersey Ports

POSTED

DEADLINE

Digital Experience Optimisation (DXO) and AnalyticsThis subcontract involves providing digital experience optimization and analytics services for prime contractors working on projects for British Business Bank Plc. The scope of work focuses on implementing DXO tools, establishing analytics tracking, and executing optimization activities designed to enhance the overall user experience. Key deliverables include the provision of configured DXO and analytics dashboards along with the delivery of ongoing optimization reports. To qualify for this engagement, providers must meet strict security standards, requiring certification in ISO 27001, SOC 2 Type 2, or Cyber Essentials Plus. The contract is categorized under NAICS code 541613 and is specifically tailored to support the digital infrastructure and user engagement goals of the British Business Bank Plc.

British Business Bank Plc

POSTED

DEADLINE

Nonprofit Marketing and Communications ConsultantThis subcontract for a Nonprofit Marketing and Communications Consultant focuses on providing specialized training for prime contractors working on projects for the New York State Office of Addiction Services and Supports. The scope of work involves delivering instruction on external growth and branding, with a specific emphasis on storytelling, social media strategies, and the development of comprehensive fundraising plans. Additionally, the consultant is responsible for providing guidance on volunteer management tailored to grassroots and addictions-adjacent community outreach. Key deliverables for this engagement include the creation and delivery of training modules and the production of draft marketing plans to support the agency's objectives.

NYS Office of Addiction Services and Supports

POSTED

DEADLINE

Tourism Market Research and Branding ConsultantThis subcontract opportunity is for a Tourism Market Research and Branding Consultant to support prime contractors on projects for the Suffolk County Department of Economic Development and Planning. The selected consultant will be responsible for performing comprehensive market research and strategic analysis, which includes conducting audience segmentation and identifying under-leveraged tourism assets. Utilizing specialized market research databases and data analysis software, the consultant must adhere to professional consulting standards to produce a formal Market Research Report and a comprehensive Strategic Plan. The solicitation was posted on November 5, 2026, with a response deadline of December 4, 2026. Falling under NAICS code 541613, this engagement focuses on providing high-level strategic guidance to enhance the tourism profile of Suffolk County, New York. Interested parties can find further details through the official Bonfire Hub procurement portal.

POSTED

DEADLINE

Social Media Strategy and Hyperlocal MarketingThis subcontract for Social Media Strategy and Hyperlocal Marketing focuses on managing the social media presence and executing targeted campaigns for prime contractors working on Suffolk County tourism projects. The scope of work involves developing engagement plans tailored to emerging and hyperlocal audiences, with a specific emphasis on collaborating with local seafood industries, wineries, and farms. To ensure effectiveness, the contractor will utilize social listening and management tools to track trends and audience behavior. Key deliverables include the creation of detailed content calendars and the provision of comprehensive engagement metrics reports to measure campaign success. Interested parties should note that the response deadline is December 4, 2026, and the project falls under NAICS code 541613.

POSTED

DEADLINE

Landlord Engagement and Outreach ServicesThe Landlord Engagement and Outreach Services subcontract involves performing outreach and engagement activities for prime contractors on Luton Council housing projects. The selected provider will be responsible for managing communications with landlords, executing engagement campaigns, and offering guidance on application processes. These tasks require the use of CRM software and communication platforms to handle inquiries, as well as a professional working knowledge of the Housing Act 2004. Key deliverables for this contract include the submission of detailed engagement reports and communication logs, with the ultimate goal of increasing application submission rates. Interested parties must submit their responses by December 4, 2026, for this project managed under the agency of Luton Council.

POSTED

DEADLINE

Marketing Analytics & Performance ReportingThis subcontract for Marketing Analytics and Performance Reporting with Awdurdod Parc Cenedlaethol Eryri focuses on the creation of a comprehensive measurement framework to evaluate the success of campaigns. The selected prime contractor will be responsible for developing a reporting system that utilizes analytics software and KPI dashboards to track key performance indicators, ensuring the delivery of a functional framework and regular performance reports. In addition to the technical requirements, the contract mandates that the provider maintains an organizational carbon reduction plan. Interested parties must submit their responses by November 30, 2026, in accordance with the solicitation posted on November 5, 2026.

Awdurdod Parc Cenedlaethol Eryri

POSTED

DEADLINE

HR Communications and Stakeholder Engagement SpecialistThis subcontract opportunity is for an HR Communications and Stakeholder Engagement Specialist to support prime contractors on projects for the Office of Rail and Road. The selected provider will be responsible for developing comprehensive communication strategies, creating stakeholder engagement packs, drafting FAQs, and producing various consultation materials and presentation decks. A deep understanding of UK public sector and Civil Service communication standards is required to ensure all deliverables meet official guidelines. The scope of work culminates in the delivery of a complete communication pack and the provision of ongoing implementation support to ensure the successful rollout of the strategy. Interested parties must submit their responses by December 3, 2026, in accordance with the solicitation posted on November 5, 2026.

Office of Rail and Road

POSTED

DEADLINE

Empirical Testing & User Research (Pensions)The Empirical Testing and User Research (Pensions) subcontract involves performing quantitative and qualitative testing of communication prototypes for prime contractors working on Financial Reporting Council projects. The selected provider will design and execute empirical tests specifically targeting segmented DC savers, with a strong emphasis on inclusive research methods to engage digitally excluded groups and individuals with low literacy or numeracy levels. The project requires specialized expertise in behavioral experiment design and the measurement of comprehension. The primary deliverable is a comprehensive empirical testing report detailing both quantitative and qualitative findings. This opportunity was posted on November 5, 2026, with a response deadline of December 7, 2026.

The Financial Reporting Council Limited

POSTED

DEADLINE

Behavioral Science Consultant for Pension CommunicationsThis subcontract opportunity is for a Behavioral Science Consultant to support prime contractors on projects for The Financial Reporting Council Limited. The primary objective is to develop evidence-based wording, narratives, and design principles for pension communications to ensure savers can make informed decisions. The scope of work includes creating behavioral science-informed design principles, drafting alternative wording for pension illustrations, and analyzing how different communication formats are interpreted by users. The successful candidate must possess specialized expertise in behavioral response analysis and the design of accessible communications. Key deliverables for the contract include the establishment of behavioral design principles and the provision of detailed analytical rationales. Interested parties should note the response deadline of December 7, 2026, and the classification of the work under NAICS code 541613.

The Financial Reporting Council Limited

POSTED

DEADLINE

More opportunities from Florida → Pasco County

Same awarding agency

COASTAL & RIVERINE WATER LEVEL MONITORING

Solicitation # RFQQ-LK-27-027

The Pasco County Board of County Commissioners in Florida is soliciting proposals from qualified firms to implement a real-time coastal and riverine water level monitoring system. This project, identified by solicitation number RFQQ-LK-27-027, aims to establish a reliable system for tracking water levels across the region's coastal and riverine environments. Interested parties must submit their written proposals by the deadline of December 8, 2026, at 6:30 PM. The procurement process is being managed by Pasco County, with Lynn Kostreles serving as the primary point of contact for the solicitation.

Engineering Services

POSTED

DEADLINE

in about 1 month

Media Planner / Media StrategistThis subcontract opportunity is for a Media Planner or Media Strategist to support prime contractors on tourism projects for Pasco County, Florida. The selected provider will be responsible for developing comprehensive media plans and channel mix strategies, which include creating budget allocations, channel recommendations, and KPI matrices. These strategies must be informed by audience insights and tourism seasonality to optimize reach and impact. The scope of work requires the use of specialized media buying and planning software along with audience insight tools to deliver data-driven results. Interested parties should note that the response deadline is December 8, 2026. The project falls under NAICS code 541810, focusing on advertising and media strategy to drive tourism growth for the county.

Advertising Agencies

POSTED

DEADLINE

in about 1 month

Tourism Strategic Direction ConsultantThe Tourism Strategic Direction Consultant subcontract involves providing high-level strategic framework development and brand positioning for prime contractors working on destination marketing projects for Pasco County, Florida. The selected consultant will be responsible for creating annual strategic frameworks, offering advisory services regarding regional and international market positioning, and conducting quarterly performance evaluations. These tasks will be supported by the use of tourism industry benchmarks and market trend analysis tools. Key deliverables for this engagement include the annual strategic framework and detailed quarterly reports. The opportunity is categorized under NAICS code 541613, with a response deadline set for December 8, 2026. Interested parties can find further details through the Pasco County Bonfire hub.

Marketing Consulting Services

POSTED

DEADLINE

in about 1 month

Gopher Tortoise Survey and RelocationThis subcontract opportunity involves providing specialized environmental survey services for prime contractors working on civil projects within Pasco County, Florida. The selected provider will be responsible for conducting field surveys to identify Gopher Tortoise burrows and managing the capturing and relocation of protected species. To qualify, the contractor must possess all valid permits required for the handling of Gopher Tortoises and is expected to deliver comprehensive survey reports and official relocation certifications. The project falls under NAICS code 541620 and was posted on November 4, 2026. Interested parties must submit their responses by the deadline of December 8, 2026, at 6:30 PM. Further details regarding the solicitation can be accessed through the Pasco County Bonfire hub.

Environmental Consulting Services

POSTED

DEADLINE

in about 1 month

Temporary Traffic Control ServicesThis subcontract for Temporary Traffic Control Services involves providing essential safety and traffic management for prime contractors working on civil projects within Pasco County, Florida. The primary objective is to maintain a safe and managed work zone on Shady Hills Road through the implementation of an approved Interim Traffic Control Plan. Required services include the deployment of cones, signage, barricades, and flaggers, all of which must strictly comply with SS-603 standards. The opportunity is categorized under NAICS code 238990 and was posted on November 4, 2026. Interested parties must submit their responses by the deadline of December 8, 2026, at 6:30 PM. Further details and submission guidelines can be accessed through the Pasco County Bonfire hub.

All Other Specialty Trade Contractors

POSTED

DEADLINE

in about 1 month

Site Clearing and EarthworkThis subcontract for Site Clearing and Earthwork involves performing essential site preparation for prime contractors on civil projects within Pasco County, Florida. The scope of work includes clearing and grubbing of the right-of-way, grading, and soil stabilization to ensure the area is properly prepared for sidewalk installation. All excavation activities must be conducted in strict adherence to the Florida Trench Safety Act to ensure a graded and cleared right-of-way is delivered. The opportunity was posted on November 4, 2026, with a response deadline of December 8, 2026. Classified under NAICS code 238910, this project is managed through the Pasco County procurement system. Interested parties can find further details and submission guidelines via the provided Bonfire hub link.

Site Preparation Contractors

POSTED

DEADLINE

in about 1 month

Pedestrian Signal and Beacon InstallationThis subcontract involves the installation of pedestrian beacons and signals for prime contractors working on civil projects within Pasco County, Florida. The specific scope of work requires the installation of a midblock crossing beacon at the intersection of Shady Hills Road and Greenglen Lane, which includes the setup of signal poles and all necessary wiring to ensure a fully operational system. All work performed under this contract must strictly adhere to the SS-603 General Requirements for Traffic Control Signals. Interested parties should note that the response deadline for this opportunity is December 8, 2026, and the project falls under NAICS code 238210.

Electrical Contractors and Other Wiring Installation Contractors

POSTED

DEADLINE

in about 1 month

Ready-Mix Concrete SupplyThis subcontract agreement involves the supply of ready-mix concrete for prime contractors working on civil projects within Pasco County, Florida. The scope of work requires the batching and delivery of concrete to project sites, specifically for the construction of driveways, multi-use paths, and sidewalks. All supplied materials must meet a minimum strength requirement of 3,000 psi to ensure compliance with project specifications. The opportunity is categorized under NAICS code 327320 and was posted on November 4, 2026. Interested parties must submit their responses by the deadline of December 8, 2026, at 6:30 PM. Further details and submission guidelines can be accessed through the Pasco County Bonfire hub portal.

Ready-Mix Concrete Manufacturing

POSTED

DEADLINE

in about 1 month

Concrete Sidewalk and Multi-Use Path ConstructionThis subcontract for Pasco County, Florida, involves the installation of concrete sidewalks and multi-use paths for prime contractors on various civil projects. The scope of work requires the pouring of 2.6 miles and an additional 400 feet of 5-foot wide sidewalks, along with 50 feet of a 10-foot wide multi-use path. All construction must utilize 3,000 psi concrete and include the installation of fiber mesh in driveways. The project mandates that all forming and pouring strictly adhere to ADA Standards for Transportation Facilities to ensure the delivery of fully compliant pedestrian infrastructure. Interested parties should note the response deadline of December 8, 2026, for this construction effort categorized under NAICS code 238990.

All Other Specialty Trade Contractors

POSTED

DEADLINE

in about 1 month

Professional Surveying and Mapping ServicesThis subcontract for Professional Surveying and Mapping Services involves providing specialized surveying support for prime contractors on Pasco County civil projects, specifically focusing on a sidewalk installation on Shady Hills Road. The scope of work includes establishing centerlines, base lines, and horizontal and vertical control for all structures and facilities, as well as setting benchmarks for basic layout. The selected provider is responsible for delivering certified survey stakes and layout data to ensure project accuracy. To qualify for this engagement, the provider must employ a registered Professional Surveyor and Mapper licensed in the State of Florida. This opportunity is categorized under NAICS code 541370 and is associated with Pasco County, Florida. Interested parties must submit their responses by the deadline of December 8, 2026.

Surveying and Mapping (except Geophysical) Services

POSTED

DEADLINE

in about 1 month

Strategic Direction, Annual Media Planning, and Digital Marketing Strategy Services

Solicitation # RSQQ-SP-27-007

Pasco County is seeking a qualified creative and strategic partner under solicitation RSQQ-SP-27-007 to provide strategic direction, annual media planning, and digital marketing strategy services for Florida’s Sports Coast (FSC). Starting October 1, 2026, FSC will transition to a hybrid model where day-to-day execution is handled in-house, while the selected vendor provides high-level strategic support to maintain brand consistency and competitive positioning. Key deliverables include the creation of a comprehensive media plan detailing recommended channels, budgets, timing, and KPIs. The contract includes optional services for brand equity and brand value analysis, and requires the vendor to adhere to generally accepted professional practices. The award will be based on the highest numerical score assigned by the evaluation committee, considering the proposer's capacity, experience, and financial resources. Local preference is available, with a 10% point addition for Pasco County businesses and a 5% addition for businesses in Hillsborough, Pinellas, Polk, and Hernando Counties. All proposers must be registered on SUNBIZ and submit responses via the Bonfire portal by December 8, 2026. The contract requires strict adherence to non-discrimination clauses, public records requirements, and the provision of satisfactory insurance proof before work commences. Key personnel cannot be substituted without prior written approval from the County.

Advertising Agencies

POSTED

DEADLINE

in about 1 month

SHADY HILLS ROAD SIDEWALK FROM DR. GIELLA ELEMENTARY SCHOOL TO BOSLEY DRIVE

Solicitation # IFB-KM-27-019

Pasco County is soliciting bids for the construction of a 5-foot-wide sidewalk along the north/east side of Shady Hills Road, extending approximately 2.6 miles from north of Dr. Mary Giella Elementary School to Bosley Drive. The scope of work also includes a 400-foot section of 5-foot-wide sidewalk on the south side of Greenglen Lane for access to Elsie Logan Memorial Park, a 50-foot section of 10-foot multi-use path connecting to the Suncoast Trail, and a midblock crossing with a pedestrian beacon at Greenglen Lane. All work must be performed by a registered Professional Surveyor and Mapper licensed in Florida and must adhere to ADA Standards for Transportation Facilities. Technical specifications require concrete with a minimum strength of 3,000 psi and galvanized steel grates meeting ASTM A123 standards. The contract will be awarded to the lowest and best bid proposal, with a 5% price preference given to qualified local businesses for contracts exceeding $1 million. Bids must be submitted exclusively through the Bonfire portal by December 8, 2026, at 1:30 p.m. ET. Successful contractors must provide payment and performance bonds, certificates of insurance, and various certifications, including the Florida Trench Safety Act and Conflict of Interest disclosure forms. Payment is processed monthly via electronic funds transfer after a 30-day initial period. The county maintains the right to issue unilateral change orders, with overhead and profit caps set at 10% for the contractor and a combined 15% when subcontractors are involved.

Highway, Street, and Bridge Construction

POSTED

DEADLINE

in about 1 month

Ready to Pursue This Opportunity?

Get AI-powered intelligence on this solicitation and the ones like it

Every page of the solicitation package shredded into a compliance breakdown

AI-powered matching based on your capabilities and past performance

Competitor and incumbent history on the requirement

Automated alerts on amendments, Q&A deadlines, and award

Join 750+ contractors already using CLEATUS