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Digital Billboard Content Creation & Campaign Design

Active

Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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The contract involves the design and production of dynamic digital advertising content specifically for U.S. Army recruiting efforts. This includes creating motion graphics, assets for A/B testing to optimize campaign performance, and visuals that comply with the Americans with Disabilities Act (ADA), all tailored for digital out-of-home (DOOH) advertising displays. The work is set to be performed in Montgomery, with a focus on delivering engaging and accessible digital billboard content. This opportunity is a subcontract under the Department of Defense, specifically managed by the W7MT Uspfo Activity Alang 187. It is designated as a Total Small Business Set-Aside in accordance with FAR 19.5, requiring participation from eligible small businesses. The NAICS code applied is 541820, which covers advertising agencies, indicating the contract’s emphasis on creative content development and campaign design for military recruitment purposes.

General Info

Design and produce ADA-compliant digital ads for U.S. Army recruiting under small business subcontract.

Agency

Department Of Defense → W7MT Uspfo Activity Alang 187

NAICS

541820 - Public Relations Agencies

Place of Performance

Montgomery, AL, 36108, USA

Set-Aside

SBA

Documents

This scope was carved out of W50S6N-26-P-A019.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

ALANG Digital Marketing

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Timeline

PostedJun 10

subcontract

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Organization & Contact Information

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AgencyDepartment Of Defense → W7MT Uspfo Activity Alang 187

ContactsNo contacts available

OfficeN/A

Organization / AgencyDepartment Of Defense → W7MT Uspfo Activity Alang 187

Office AddressN/A

ContactsNo contact information available

Full Description

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Design and production of dynamic digital advertising content for U.S. Army recruiting, including motion graphics, A/B testing assets, and ADA-compliant visuals tailored to digital out-of-home (DOOH) displays.

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